- Aug 7, 2013
Would love to hear some more thoughts on this. There is obviously a bucket load of reasons your ranking is falling. For example, We recently had a client that was sliding in organic for months. (yes, backlinks are playing a role) After hitting #23 we realized that the publish date on there WP home page was set to 2011, even though we had updated it. We changed the date and the very next day they shot up to #9 and have been holding for a month.
3 Red Flags That Your SEO Campaign Is Failing and How to Repair It
SEO campaigns need to begin with the expectation that they are going to require a dedicated workload, and that effective results are a product of long-term strategy, not shortcuts. Most businesses want the results to come immediately, and are not willing to make the proper investments.
Optimizing your brand visibility can take months of interpreting data, but it's in this commitment to building metrics that meaningful conclusions will begin to emerge. Whether you've hired an SEO Consultant or want to manage the campaign yourself, here are the tell-tale signs the campaign is failing, and what you can do to get it back on track.