Location Temporarily Closed Due to Fire

[Digitaldar]

I have a client with a bricks and mortar storefront (as well as ecommerce).
That location had to close due to fire.
Their inventory is stored in a local warehouse, which they are currently using as their address in GMB since they cannot bring customers into the previous store. The kicker is that this is a warehouse address, not available to the retail public.

People are showing up at the warehouse only to realize that they cannot shop there.

The store has a ton of fantastic reviews in GMB which they do not want to lose. Reopening is at least a year away.

What would be the best practice on how to handle their GMB?

1. Use the warehouse address - we see that people are showing up there. Maybe we could use the Covid-19 alert/info to let people know this is a temporary location and not open to the public?
2. Keep the retail address and note it as temporarily closed - people won't realize right away that they can shop online
3. Keep the retail address but use postings/announcements/whatever is available in Google to make people realize the store is temporarily closed but the website is open (actually if I recall they may not be able to use posts due to the industry they are in. I'll have to double check)
4. other?

 

[Digitaldar]

Do they sell their products online or offer services at a customer's location? In either case, you should remove the address which effectively hides it from search, making the business a service area business. The address should not be shown if the business does not have people come to the location.

You can make a post and add content to the website explaining when they will open the storefront back up.

That is an idea I did not think of. They sell products online at current time.

 

[ElizabethRule]

Do they sell their products online or offer services at a customer's location? In either case, you should remove the address which effectively hides it from search, making the business a service area business. The address should not be shown if the business does not have people come to the location.

You can make a post and add content to the website explaining when they will open the storefront back up.