Linda Buquet

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Here are some stats that show how consumers engage with local dentists.

From the Local Search Association:

"With the growing number of local media outlets, consumers are turning to different combinations of local media depending on the business category they are evaluating. Based on stats from a few of our recent studies, we are finding that while some overarching themes exist across all categories, consumers use a wide variety of media outlets to seek, discover and consider dentists"

▶ $495 is the average purchase amount for dentists.

▶ 51% of consumers searched for dentists via search engines.

▶ 42% of consumers searched for dentists via print yellow pages.

▶ 18% of consumers relied on their friends and family for dentist referrals.

▶ 13% of consumers considered dentists via ratings and reviews sites.

Click over to read the rest.

What do you think???
 

Linda Buquet

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Well consider the source...

The Local Search Association used to be the Yellow Pages Association. :p
 
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