Adding building labels for a campus on Maps?

[causticx]

Hi there -- wondering if anyone here has guidance on how to add labels similar to those highlighted below for Dallas Baptist University? Their campus buildings are all labeled and I'm unsure how to adopt this for my client's campus buildings. Appreciate any help you can provide!

 

[ElizabethRule]

Not sure you can add these in a direct way, this is a Google Maps feature and does not have anything to do with Google Business Profile.

You can try clicking on a building and clicking "Add a missing place" and see if that works

 

[causticx]

Thanks, Elizabeth! The client is hoping to avoid creating additional listings to manage (and many share the same address/phone/website so they would risk falling into duplicate status anyway.) I'll let them know this is a separate functionality!