Recent content by AidanSEO

Yes, unique content is important to have them rank. It's an investment, but worth it!

There are pro's and con's for each option. A) This option is more time intensive, because you have to sift through backlinks and then conduct the outreach and content creation yourself. However, dealing with the sites directly generally results in a cheaper price. B) This option is faster, and...

Thinking in more old school terms, the homepage is technically the "index page" of the site. That being said, the homepage should briefly discuss all the aspects of the company and services/products offered. For example, with a HVAC company in Chicago, Illinois, the homepage title would be...

Does the homepage of your client display a list of "recently published blogs"? If yes, then the blog activity would update the "last modified date" of the homepage. Additionally, a blog builds the total content base around the topic your client focuses on, which would therefor make it a greater...

This topic actually crossed my mind yesterday. Yes, I do believe blogs are helpful to contractors and small businesses in general. A blog allows the company to demonstrate their mastery of the topic, as well as provide their target audience with relevant and helpful information that their...