Content by Brent in January, 2026

My company has significant Bing traffic with hundreds of individual businesses listings. I'm concerned that the new Bing UX is completely pointless, and they are instead just scraping business listing data directly from Google. I confirmed this over the Thanksgiving weekend, when all of my...

Over the past month I've been receiving reports left and right of broken links on Bing. Turns out that the new Bing refresh has basically just scraped data straight from Google including Google-specific UTMs (for the record I did NOT sync my GBP listings with Bing). This wouldn't really bother...