Content by Conor Treacy in February, 2026

No drop in our traffic at all, and a boost overall for traffic and clicks (with our latest articles excluded from the list). In the search console, if I compare the first 2 weeks of Feb vs Jan, we saw increases of 30% for clicks, 43% on impressions, and our average position increased by 24%...

In Google Search Console, is it saying that it was crawled and not indexed? Or something else? Any details when you use the 'inspect the URL' in search console? If you type just your domain into a Google search, does anything return? Try a site:domain.com also.

From what I've read over the years the internal links that point to error pages make Google continue to crawl them and reduce crawl efficiency. So even though you 404 or 410 a page, if there are still internal links to those dead pages, that continues to affect the crawling and how often Google...

I actually hadn't even thought about doing a 410. It makes sense as it would instantly delist it with Google, but we also have a fairly small site relatively speaking. If I had 5k pages, maybe it would be worth it to save crawl budget, but I hadn't considered it for a non-ecommerce site.

For the articles that can be redirected or rewritten, we're doing that. So any of our articles on how to use Schema, content creation, header tags etc, those are all either staying, redirecting or rewritten. But anything that doesn't match what we're doing, we do a strict 404 on it. No...

Hey guys, I don't know if I'm sharing my excitement or my fears on this post :) We're getting ready to purge over 400 articles from our website. Very few of them are going to be redirects, most will actually be a full delete. All of the articles are from 2011 to 2016. They were written in a...