Recent content by JacobMaslow

  1. JacobMaslow

    Testing local pack rankings as if searched from another neighborhood of the city

    Re: Testing local packing rankings as if searched from another neighborhood of the ci I second Eric. Bright Local's tool is quick, free and convenient. Additionally they added a lot more proxies recently.
  2. JacobMaslow

    Findlaw

    Definitely a good idea to check reviews but don't use it as a lithmus test. A business with a 80% score might be more customer friendly than one with a 100% score. Unfortunately people who have a negative experience are far more likely to post. Sometimes the negative experience is beyond...
  3. JacobMaslow

    Findlaw

    Was unaware of the policy but will be more careful. As you know reviews are essential for local marketing. Sites that post reviews are explicitly protected by statute. Anyone that posts are responsible for what they write. Divorce Attorneys I work with have a lot of false and misleading...
  4. JacobMaslow

    Testing local pack rankings as if searched from another neighborhood of the city

    Re: Testing local packing rankings as if searched from another neighborhood of the ci Another issue is that most searchers are more likely to enter without a Geo modifier. You can use tools such as Google Adwords tool for your area. Using a Geo modifier can artificially inflate a EMD or even...
  5. JacobMaslow

    Findlaw

    In the case of Findlaw, you are paying for their brand name and the "reassurance" that you are dealing with an extremely well known brand. (Broad brush negative comments & accusations removed by Linda due to legal concerns.) If you need to speak with someone to help with a strategy in...
  6. JacobMaslow

    2016 Local SEO Ranking Factors Deck from SMX Advanced

    I deal with competitive industries (legal) so link building is necessary. But even in less competitive industries, getting links can put you over the top. Just keep in mind that links generally takes a few weeks to feel the impact.
  7. JacobMaslow

    2016 Local SEO Ranking Factors Deck from SMX Advanced

    User engagement is too noisy and ewasily manipulated. If google was to use it, especially on a local level, results would be all over the place. It is too easy to manipulate clicks and user engagement. The amount of activity on a local level is very low especially once you break it down by how...
  8. JacobMaslow

    Quick Survey: NAP cleanup and TOS compliance

    That is a violation. Google + lists where you are physically at and receive visitors. You also list hours that you are there.
  9. JacobMaslow

    Can moving to a new TLD boost search rankings?

    You didnt say anything out of line. Nice to hang out where people get passionate about SEO. Having the EMD boosts other SEO efforts. But just registering the domain isnt going to give you anything. Local Search Forum is a long tail generic term but there is lots of content. Also a lot of...
  10. JacobMaslow

    Can moving to a new TLD boost search rankings?

    By the way looking at the study, the lawyer got 254 visits for the month. Real lesson is that anyone can do a case study.
  11. JacobMaslow

    Can moving to a new TLD boost search rankings?

    Sorry if it seems overly bold but Google's algorithm and updates need to meet quality thresholds that Google published. Someone searching for Amazon, needs to see Amazon on top regardless if the New York Times or CNN do an indepth focus and gets lots of links. This is one of the things quality...
  12. JacobMaslow

    The "Lead Theft" Directory Problem - What Can We Do?

    This is a violation of the Lanham act and they can be prosecuted for that. Lanham act prohibits trademark infringement and false advertising. There are numerous state laws as well. It is also tortuitious interference with business relations. They are attempting to interfere with your business...
  13. JacobMaslow

    Can moving to a new TLD boost search rankings?

    No problem. Didnt mean to imply that EMDs dont work as they do and always will. EMDs have an advantage with anchor text will naturally have the keywords and you can be a bit more aggressive without running a foul of penguin. Most importantly, Google's algorithms will always ensure a real EMD...
  14. JacobMaslow

    Testing local pack rankings as if searched from another neighborhood of the city

    Re: Testing local packing rankings as if searched from another neighborhood of the ci I would recommend this new tool from Bright local https://www.brightlocal.com/local-search-results-checker/ Searching KW + city doesnt make sense for large cities. With the above tool, you can use the zip...
  15. JacobMaslow

    Can moving to a new TLD boost search rankings?

    Want to make sure I give credit to a thoroughly researched blog post on the faulty study . Managed to dig up Conrad's analysis of the study (Conrad Saam developed Avvo and ran Urban Spoon's marketing team. What's really notable is his authorship of the Findlaw Jailbreak Guide). Again, the old...

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