Content by Jessica C in February, 2026

ok thank you. I was mainly wondering if the descriptions have any effect on rankings. A competitor of mine is owning ranking and has quite a few descriptions, so I was thinking there was some effect. All keywords on linked webpage are the same, backlinks same, etc. Im just trying to crack Maps...

do you think services and their descriptions matter in GBP?

I am analyzing a GBP competitor that is doing better than me. One thing that is glaring to me is the amount of services listed vs my GBP. Competitor has 125 services listed on their GBP. Many are just different word variations of the same type of service. Competitor also has 1 primary category...

For a SAB that does not show an address on GBP, when they build citations, are they also leaving an address off?

I have a SAB and now have a physical address I can use on my GBP. But I have been only reading non-stop about GBP's getting suspended left and right just for changing address. Do you think its too dicey right now with Google? Just seems like an especially volatile time right now. Thoughts?

thank you! And do you find all bets are off for service area GBP's though? and I also thought the same about How many competitors are in the area, and How close they are to their nearest competitor- but in Sterling Sky's blog post screenshots, one is a realtor and one is a lawyer. Which are...

I always thought GBP's could not rank well farther out from their business location. You usually see the better rankings clustered around the business' actual location, and then rankings drop off the farther out you go. But then I was just reading Sterling Sky/Joy Hawkins' blog post from...