Content by JoyHawkins in March, 2026

  1. JoyHawkins

    Some Of The Things We Noticed While Trying To Rank A Few Businesses On Google Maps Using CTR

    Appreciate the offer, but I've spent an incredible amount of time talking to people who do CTR as a service and have concluded I don't want to touch it. I try to focus on tactics that have as little decay as possible.
  2. JoyHawkins

    Local Pack Rank Improving, Views & Interactions Decreasing

    I did a pretty detailed write-up about this and the trend we are seeing across hundreds of listings. Clicks are down for most. The main reason why is more ads (and better placement), more AI, and the removal of call buttons on mobile for most industries.
  3. JoyHawkins

    Some Of The Things We Noticed While Trying To Rank A Few Businesses On Google Maps Using CTR

    I interviewed Ben Fisher recently on our YouTube channel who told me a story of a large franchise who had a good chunk of their listings suspended due to overly aggressive CTR manipulation - so it definitely happens. I have no doubt this tactic works but have decided not to embrace it at my...
  4. JoyHawkins

    Main Landing Page Dramatic Fluctuations for past few weeks

    Oh shoot he did say it was organic. I completely missed that.
  5. JoyHawkins

    Main Landing Page Dramatic Fluctuations for past few weeks

    Usually what you will see with filtering is they take the spot (or close to it) that you have when you see yourself ranking.
  6. JoyHawkins

    Main Landing Page Dramatic Fluctuations for past few weeks

    Sounds like it could be a potential filter issue. Are there any other businesses that offer the same services that are in your building or across the street from you?
  7. JoyHawkins

    Getting ready to delete 400+ articles on our site :)

    Are you finding the output so far justifies the time expense?
  8. JoyHawkins

    Google Maps "Website Clicks" Data

    GBP Insights is unique to the device so a person clicking multiple times would count twice in Google Search Console and once in Google Business Profile Insights.

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