definitely it help to crawler to know where you located. even you can make the same page with the location name in the website to make more perfect. recent i just created a two google business profiles on the the different location with the same name. i just created pages of every location...
you know what my personal experience is that i upload more then 100 picture on my client gmb profile and make geotagged, and target keyword+ city and then work on make listing . it help me to boost my client gmb. and one the most important ranking factor of gmb is that update your gmb...
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