Recent content by tedchan

Our site in the healthcare space saw a huge jump.

Don't forget your vertical specific citations!

It makes it a lot easier for a whole bunch of things if you have separate NPIs and different suite numbers (ideally more different than the 100a, b, c). Also makes it way easier if you want to use a service like Yext or Doctor.com. Speaking from the perspective of a directory here.

Yext just let their listings stale out on their site once they churn. IMHO they are pretty focused on larger multi-location businesses where having a service like Yext is a rounding error cost wise and managing many citations is a challenge.

I run a directory and we use Matomo for call tracking. We only use Twilio or tracking number for our sponsored listings. We get about 130K calls a month on 1.5M visitors!!

Many Fiverrs or low cost citation companies do a horrendous job and will almost certainly cost a business customers. As a directory, we have to fix or reject their sloppy work all the time.

Our site in the health niche saw a 20% traffic jump this week. Wonder if it's a trailing part of the Core Update. We didn't see any movement during the broader rollout with Mercola was hit.

Mercola had tons of low quality content and horrendous and annoying CTAs too. I do sort of wonder if sticking fact checked on articles that didn't really seem fact checked could trigger a penalty.

We see about 1.5% of our traffic from DDG. Not a lot but not insignificant either. More than AOL!

We see this all the time on our site (a directory) and built something easy to change it. We do recommend you make it very clear in the profile ownership has changed as we've seen some reviews come in where the client was surprised the dentist with strong reviews was retired.

Honestly, I think a thoughtful response that politely discusses some of the circumstances mitigates most of the negative, along side having a strong positive review base from your happy customers. People definitely jump to the negative reviews but they take responses into account.

I run a Vitals competitor and we'd be OK with that. Don't think Vitals would care under any condition TBH.

Have heard a lot of complaints about this - Vitals is mostly a ghost ship (the ex-head of Vitals is working for us now, I'll actually ask him what the best way is. Definitely want to push you towards Yext.

Could it be as simple as the spelling of Beverly Hills in the listing triggering a flag?

The volume of queries for doctors is through the roof, and most specialty specific queries land on provider listings. 70-80% Google their docs or any doc they are considering. Claim all the listings across all the players and link to the practices.