Content by fisicx in February, 2026

Content is far more important than citations. Does the site have a whole load of case studies and project pages for the work they have done? Are these categorised? Do you have optimised category pages? Are there multiple categories for each project (descriptive and location)? Do reviews and...

Would help @ForwardMotion if we could see the website. Are you trying to rank the website or their Google profile?

Is it possible that 'Connie S' has been flagged elsewhere for fake or iffy reviews and this has cascaded across multiple profiles? Or perhaps some filter is flagging short unauthentic sounding reviews (this one doesn't look very real)? I know someone local here in the UK was getting all sorts...

You are the reason why the internet is full of junk. Everything you do makes everything else worse.

Not really. Well optimised content, good internal linking and showing all the necessary trustmarks will suffice. There is a huge DIY chain in the UK called B&Q. Their domain name is diy.com. Nike, Apple, Amazon, McDonalds and thousands more don't have keywords in their business name.

Surely if people are clicking on your profile links you can already monetize those leads. EG: fix their roofs. Or are you saying you have too many leads for your roofers to cope with with work?

Are you sure about this? The primary ranking signal is still the page title. A good page title doesn't need and never has needed the business name. You put the business name in the meta description. People search for plumbers near me or plumbers in small town. Your snippet should match the...

Do you have some pages indexed but not all or have they all been dumped from the index?

But far less so in organic search. It was spammed to death some years back until Google caught up and dumped the lot.

No they don't. There is nothing preventing you creating umpteen sites all using the same contact details. They don't even need to be a registered business. Nothing they are doing could be classed as spam.

I have a friend who now just uses AI to create wordpress sites. The content isn't the best but because each one is focused on a very tight niche they rank well. Last week his latest new site got him three new clients within 24 hours. He can do this indefinitely. The domain names are cheap and he...

Not a lot. People have been doing this ever since the first search engines launched. Google might eventually catch up and penalise them but it's unlikely. Looking at the first site there isn't actually anything wrong with the site. And if it gets leads and the customers are happy why would...

Maybe because they outsource the work to some sausage factory who put in the minimal effort. Those that do take time to do the job properly reap the benefits. Just like anything webby. I have a client that used AI to do everything for him: website, profile, social media. Enquiries dropped off...

Suppose you do get a list of all these directories. How can you be sure they actually help? Too many directories are of such poor quality they can raise red flags at the Googleplex. Quality far outweighs quantity. An on site SEO often far outweighs citations.

Google takes a very holistic view of a website. Articles and posts can dilute the focus of a site if off topic. So you don't really want an article about video creation redirecting to the homepage if you don't do anything to do with videos anymore.