Recent content by fisicx

  1. fisicx

    March Core Update – Ranking Fluctuations Discussion

    If you have ticked all the SEO boxes and aren't trying to game the system ranking shouldn't change much. Except of course there are a load of black hatters looking for short term gain and will use any technique they can to push their site to the top for a few months before the ban hammer falls...
  2. fisicx

    AI usage for local seo

    Claude for code. But sparingly as you soon run out of tokens. For example, I'll write and test the code but use Claude to do the boring stuff like sanitising and escaping. ChatGPT for prose - that way I don;t waste Claude tokens Gemini occasionally for resources. Don't use Agents. And don't...
  3. fisicx

    AI usage for local seo

    Pretty much all the posts here indicate using AI on existing data and content not as a starting point. As always though, never trust the response - AI as quite good at making things up - check your homework!
  4. fisicx

    AI usage for local seo

    Just done some tests using a number of AI tools and the SEO audit they did was quite laughable. One tool suggested doing guest blogging! Another thought it was an affiliate site (it's not). Most of the audit was very generic and offered little detail outside any non-AI auditing tool.
  5. fisicx

    AI usage for local seo

    I occasionally help use the tools to help with a bit of rewriting. I'm often a little terse in my prose, the AI tools can make it more friendly. Claude created a whole plugin for me the other day. Took me a couple of hours to sort out the CSS but saved me a ton of time.
  6. fisicx

    Mental Health Facility Missing Reviews

    Except of course it could be why they keep disappearing. Google's algo flags them and they get nuked.
  7. fisicx

    Duplicate Content Penalty

    As long as each website is independent of the others there won't be a problem. What you can do to really make a difference is write about the entertainment provided in each location. Post about the party, add in a couple of pictures and link to the customer's FB/Insta page and you fix so many...
  8. fisicx

    Mental Health Facility Missing Reviews

    Who did these 50+ reviews? Did they contact all their customers and ask for reviews? Or did they do something themselves? Either way it all feels a bit false.
  9. fisicx

    GBP landing page: homepage or service page for primary category?

    Depends on the service, the location, the structure of the website, the internal linking, the content, calls to action, trustmarks and so on. As @keyserholiday suggested: there is no single answer. All you can do is run your own tests and see what happens.
  10. fisicx

    Google is testing call button in organic search?

    They are using itemprop in the footer but not in the main schema construct (which has been poorly formatted). As @LightOfHeaven said, the number needs to be above the fold and not in the footer.
  11. fisicx

    Law Firm Space and Ever-Changing Partners/Name Changes?

    You will need to set up lots and lots of redirects. Change all the citations, directory links, social media and everywhere else the old name appears. Time consuming and may be for nothing if Google thinks you are trying to pull a fast one. Different names means a different set of lawyers which...
  12. fisicx

    Law Firm Space and Ever-Changing Partners/Name Changes?

    Changing the domain name can work but needs careful planning. If not done right Google will consider it to be a new domain and you have to start from square one. None of the inbound links, citation and other trust makes will apply.
  13. fisicx

    Google is testing call button in organic search?

    The example given in the opening post has a phone number with the 'tel' tag in the header bar and another below the fold. Number is not in the schema.
  14. fisicx

    Making a copy of Google Reviews

    You could set up a cron job on the server to fire up a script to 'click the button' for you. I've just done this for a client (different type of project). The cron points to a URL that includes the function to pull the data. Set up a cron for each profile you want to extract. Loads of different...
  15. fisicx

    Making a copy of Google Reviews

    Probably. If the developer can connect the API to pull the reviews they can set up a cron job to do this daily or whatever. If you have lots of clients you can loop through each and run the API. But.... I've not done this myself so it will need a bit of research by you or the developer. No...

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