Recent content by JoyHawkins

This is interesting. Definitely interested to hear if people see it on home services.

@Claudia has some data on this.

If you want to keep a good relationship, your best approach would be to reach out and tell them what is incorrect and ask them to correct it.

Are you seeing the drops have stuck or did they rebound?

I have found the last year of core updates to be pretty dramatic for small businesses, but mostly for organic rankings, not local pack rankings. The early observations I have from the March one so far are mostly positive. 2025 core updates were mostly negative. What industry are you seeing...

Intriguing. I'm definitely interested to see how it looks when you stop.

Yeah, I have only seen it in the USA.

This has been live on mobile since last fall and was previously showing on 7% of queries we track. It jumped to 13% in February and I've seen a few reports like this one that say they're seeing it on desktop as well.

@Myles Anderson @whitespark @David Hunter

Appreciate the offer, but I've spent an incredible amount of time talking to people who do CTR as a service and have concluded I don't want to touch it. I try to focus on tactics that have as little decay as possible.

I did a pretty detailed write-up about this and the trend we are seeing across hundreds of listings. Clicks are down for most. The main reason why is more ads (and better placement), more AI, and the removal of call buttons on mobile for most industries.

I interviewed Ben Fisher recently on our YouTube channel who told me a story of a large franchise who had a good chunk of their listings suspended due to overly aggressive CTR manipulation - so it definitely happens. I have no doubt this tactic works but have decided not to embrace it at my...

Oh shoot he did say it was organic. I completely missed that.

Usually what you will see with filtering is they take the spot (or close to it) that you have when you see yourself ranking.

Sounds like it could be a potential filter issue. Are there any other businesses that offer the same services that are in your building or across the street from you?