Recent content by JS Girard

I'm running into this situation more and more: GBPs were no edit can be submitted on desktop. Not that the edit is insta rejected, but rather the submit button literally doesn't work when clicked. I am trying to do spam fighting, and so far out of 15 profiles, not a single one has had a...

Descriptions have no effect. You can put them up for other reasons (e.g. explaining the way you do it, or if there's a version you don't do...), but keywords in there are meaningless Service themselves do have an effect, but it's not particularly strong, even for custom services. It's stronger...

This seems to agree with previous GMBapi findings.

Reminds me of that September 2025 SEMrush articles that was titled "Why your brand is your most important SEO asset in 2026"...

Plus anything with no actual traffic whatsoever can be deleted safely. Redirection truly matters (i.e. to Google) only for URLs that do receive traffic.

*sigh* Please ignore this thread. Turns out one of my coworkers hallucinated a pattern caused by (as I mentioned above) the terrible documentation of rankings in our internal systems. Classic case of garbage in, panic out. 🤦‍♂️🤦‍♀️

Usually when I see something like that it's because the two business have similar name, but one GBP name is longer (i.e. because it has a bunch of keywords added), so google assume that when you search the "normal" name that is actually used when talking about the business, you're looking for...

It's probably something to do with being a product expert

So this morning I found an email in my inbox that can be summarized as "Sales is panicking because it looks like every single of our dentist clients [we have about 60] has lost all their rankings. I want you to drop everything and look into this." I don't want to dismiss the concerns out of...

... Okay, how many photos are involved that you expect to spend so much time deleting them to raise concerns about time-to-impact ratio??? Like, how could it be more than 20-30 minutes (which is already a bonkers amount of time to have to spend deleting images).

For the reason you pointed out (wrong image as main) alone those should be deleted. Other reasons I've deleted images include: former office locations, and rejected images (yes I like to state the obvious lol). Generally, images like what you're talking about are just unprofessional. I've seen...

yeah, but usually those don't stick around in Google's index. That's the key. A citation that google doesn't acknowledge is useless. But if it stays there, now that can be useful. @whitespark was still still arguing for them in 2024 (Link). I know I saw someone emphasize the indexed part...

Basically, it's the citations that stay indexed after they have been crawled. These may vary depending on region and vertical.

I believe such a bug was reported last year, though I can't find the link rn.

I don't think AIOs, Gemini or even AI mode are the end game that Google is actually aiming for. I think Web Guides are really what Google envisions as its actual end game. I think industry-wide faffing about over whatever-you-call-it-optimisation is a big distraction. Remember when everyone...