Recent content by JS Girard

today, I'm seeing the weather widget present or absent depending on the profile I'm looking at and I can't figure out what's the differentiator because some parks have it and others not.

yeah, I linked them in my post 😂

In a market or vertical where the SEO competition hasn't heated up massively yet, such packages can work. That's basically how the "agency" I'm at developed its business model. Though with a far simpler package and looser guarantee.

The main problem we've found with multi-vertical businesses is that the client must be extremely (and In mean extremely) proactive in making sure reviews get on all the GBPs as needed. Otherwise, the customers just search for the business name and are served the main GBP, which inevitably...

"Related to your search" has been reported for GBPs on mobile maps before with Q&A and with posts, but I don't remember seeing it reported for reviews before? It shows up in French too with the label "en lien avec votre recherche" and (most interestingly imo) a different review!

Google has a history of going in a vertical/industry basis, so you would often see an uptick in, say, specifically health or beauty or home services etc. But the overall amount of actual edits going on at the time isn't changed. That's probably why on a given individual account you might see...

yup, that's basically the idea! It's sort of a return to the era of synonym maximization. While Google search roughly understands that a pediatric dentist and a dentist for kids are the same thing, @Claudia 's recent findings demonstrate that you should take every claim from google about the...

I would not use town names, no, but to give an idea, for one client who was a siding contractor, I would have 5-6 main terms (i.e. repairs, reparation, replacement, installation, renovation...) each of which had to be combined with one of three different words that could be used for "siding"...

My rule of thumb for GBP services is to include as many variations as possibles as long as you do offer the service in question, unless you're curating in details with prices and description. it's ideal for maximizing the chances of hitting a long-tail keyword. Of course if you simply do NOT...

This seems to be in line with the current ongoing reports of a suspension Uptick (as recently written by Barry over at SERoundtable). That is, that uptick probably reflects another uptick in sensitivity to edits.

UPDATE! Some internal Sleuthing has revealed that the GBP was in fact validated in the wrong town (I had misread the notes and thought there was a sequence of multiple revalidation, but it was just the one). The person who was on the Live Call is from Morocco and even though the homonymy is...

Luckily, this is a vertical where I can test english keywords without invalidating the whole process. Local Falcon doesn't reflect what the Valentin app spot checks (which I mentioned above) gave, nor does it reflect the reality of phone calls from Venise-en-Qu.bec, but it mostly confirm the...

Trust me I would love to be able to just, share links freely, but the basic process at this agency involves direct violations of Google's guidelines (keyword stuffing + use of custom listing pages instead of the client's website), which is why I'm always extremely careful about sharing GBP...

This client literally didn't know what a GBP before the rep called them the first. They have no idea that call tracking is even a thing. While it's technically possible (though I find it incredibly unlikely) that there's organic PPC for the website going on, I have not seen it come up any of...

We are literally the only owner of the GBP at the moment, so I can confidently say no PPC is going on with the GBP. I'm aware google doesn't like, but I'm not responsible for validating GBPs and I don't know why my coworkers keep doing it. Organic PPC might fire off, but unless there's...