Recent content by Michael Fritzsche

  1. M

    Did the CEO of Yodle Really Just Say That? Re: Local Reviews Advice?

    I totally agree in asking for reviews from satisfied customers, and making this process as simple as possible. However the advice Court gave was not only potentially harmful to the business, but also downright old. Just goes to show how the majority of these large digital companies have lost...
  2. M

    Ranking multi-location franchise with common corporate website

    Lets say you have 50, 500, or even 5000 locations, are you going to write individual unique content for each location...most people don't go that far. If all the content is unique it should not be a problem. It really depends on what scale your trying to achieve.
  3. M

    Ranking multi-location franchise with common corporate website

    Depending on how many pages you have off the location page, you could run into duplicate content issues. What i would recommend is: local.xyzcompany.com/city-state Let me know if you have anymore Q's
  4. M

    Ranking multi-location franchise with common corporate website

    Cleaner, I would not recommend either. For multi-location businesses the best route is a subdomain level. This below is a good start however, i have seen this lead to duplicate content issues in the past. #2 individualcity.xyzcompany.com I specialize in mulitlocation local search. Send me...
  5. M

    Canceling Yext PowerListings

    Kathy, From my understand once an agreement with yext is cancelled, all listings will revert to how they originally appeared. It is a fair service, for a company that is looking for a quick fix or needs listings changed immediately. It seems like a lot of these companies prefer to do business...
  6. M

    Local SEO Strategy for Multi-Location Businesses

    This article is definitely on point. Thanks Linda for the post. Unfortunately multi-location business usually have a very difficult time implementing, scaling, and maintaing a holistic Local Search Strategy. Local search is still an emerging and changing medium yet, highly valuable for most...

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