Thanks Elizabeth.
Only noticed fluctuations with this one client. Interestingly they are actually performing really well organically for the same terms.
Good note to check the competitors for fluctuations.
One of our clients has seen large map pack volatility since March 2024 for a couple of key terms. The attached is one example.
I've checked key things around GMB, filtering etc and can't see anything massively wrong.
I've noticed a few new competitors - in particuarl SAB listings which have...
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