Recent content by zach.todd

  1. zach.todd

    Introducing a Complete Local SEO Platform by Persuaded.io

    Hey Johnny, first of all thank you! The numbers represent the Google Maps spot that the business occupies, when searched from that precise location. So a business might be shown at the very top, if you searched from nearby, but as you move further away, the proximity part of the Google...
  2. zach.todd

    Introducing a Complete Local SEO Platform by Persuaded.io

    Thanks Matheo! It works internationally. There are quite a few users from Spain and some from Japan, so that aspect has been pretty well tested.
  3. zach.todd

    Introducing a Complete Local SEO Platform by Persuaded.io

    Hey Jon, thanks, I appreciate it! We're always thinking of new ways to automate processes and give our users a boost in the local SEO space.
  4. zach.todd

    The Continuing Myth of Domain Authority

    I have to admit that I find the confusion over DA confusing. There seems to be a strong reaction when the topic of DA comes up (so much so that I have to wonder if Chloe was trolling) -- saying the metric is useless, etc. Is Google using DA? Absolutely not, that wouldn't make sense. I...
  5. zach.todd

    Thoughts on my Spam reporting strategy

    Hey Gordon, sounds like a well organized spam fighting machine. My own 2c to offer here is that verified/claimed SABs that are showing a residential address seem to be pretty tough to take down. My own research (specifically for plumbers & related categories) found that about 50% of listings...
  6. zach.todd

    What does grid search mean? How do they handle the inherent variables with search?

    Hey William, I can't speak for other tools, but I can explain what mine is doing. Yes, each point would represent what a potential customer searching from that location is likely to see. I say likely, because as you mentioned there are many possible variables, including personalization, as...
  7. zach.todd

    Postamatic

    I'm pretty sure it asks for those permissions because Google doesn't offer a finer grained set of permissions. As Lluc said, they've been around a long time and are trusted in the community.
  8. zach.todd

    Google Maps Rankings are not Stable

    Both listings have the same primary category, so they're going head to head for the same search term, and unfortunately the other listing has just about the strongest profile in the entire area. Given the strength of the competition, my first thought would be a tactical retreat, and refocusing...
  9. zach.todd

    How to even get 1 call on LSAs

    It would seem to follow that their ad isn't getting shown if they're at zero calls, but how are you checking for the ads? Checking for local results is really tricky sometimes. You're probably already doing something like this, but spot checking the SERPs via MobileMoxie or another similar...
  10. zach.todd

    How to even get 1 call on LSAs

    I'm curious if the accounts that are receiving zero calls have no reviews, or very few reviews? I think if presented with multiple choices, when there is a really big difference in reviews, the consumer is going to gravitate pretty strongly to those with more reviews.
  11. zach.todd

    Google Maps Rankings are not Stable

    @mandeepb and I messaged back and forth about this mystery, and I believe his client's listing is getting hit with the local filter. There is another listing at the same address, in a different suite, that has a very strong GMB profile, and the two listings are swapping back and forth -- thus...
  12. zach.todd

    What do you look for in a local website audit?

    Or you make your own software :cool:
  13. zach.todd

    What do you look for in a local website audit?

    That's a pretty comprehensive list! I like the focus on Analytics and setting up conversion goals. I'll admit content duplication is something I'm still not sure about. Some folks go as far as saying that you should only have one page focusing on a keyword topic, and anything more is...
  14. zach.todd

    What do you look for in a local website audit?

    Hey everyone, I'm hoping to learn more about the factors that local search experts weigh when auditing a website. I'm thinking about this from a local perspective, so items like embedded maps or driving directions are fair game. When it comes to the website attached to a GMB listing, what do...
  15. zach.todd

    Free Chrome extension for GMB Spam Fighting

    Hey Joy, it only works on Google Maps. The icon should light up red when on Google Maps, and you should see listings flagged both in the "list" view and on the detail page. Here's a few screenshots of what you should hopefully see. The other thing to check, if the icon is red but you're...

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