Local Rankings Implications of Using Different Addresses?

[expinch]

For my GMB (real estate agent) I use my actual home address, but I configure GMB to say I'm a service-based business, so it doesn't list my address anywhere. I did this because I'm unable to use my broker's address, and I don't really have an addressable office there, anyways.

I also have a GLS account, which is essentially just tied to the GMB listing.

However, for the purpose of creating a NAP address for my local SEO, I am using a completely separate business address that, although it looks like a legitimate business, is just an office storefront. It's essentially a virtual office address where I can receive mail. And I use this address for all of my local citations for local SEO purposes.

I understand this may not be optimal, but it seemed like the best approach at the time. Could I be running into potential problems here?

 

[Colan Nielsen]

I understand this may not be optimal, but it seemed like the best approach at the time. Could I be running into potential problems here?

Potentially. What I would do instead is utilize the directory sites that let you hide the address as well.

Citation sources that allow hidden addresses | Whitespark

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Top Citation Sites for Service-area Businesses

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