Recent content by Carleton Wilkins

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    Google Switching Phone Numbers in GMB Listing

    Happened to a few of our clients as well. So what's the consensus? Tracking number as main, and "regular" number as secondary?
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    ibegin.com

    Hey Josh & Marie, We've been hosting this debate for some time as well when we came along the following article that demonstrated the effect of negative SEO on a given domain in the Post-Penguin 4 world. The conclusion: "Penguin 4.0 is in fact updating in real time, but it would seem that...
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    Knowledge Panel No Longer Showing

    We just took on a new client within the past month. While his current site is lacking proper markup, a search for his practice by name did result in a SERP that included the right side knowledge panel. Suddenly yesterday, no knowledge panel. Has anyone seen this? Some change, perhaps, that...
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    Why Losing Ranking while your citations are power synced and correct?

    My opinion- I would drop this entire section, as it does not benefit the user (which is what Google looks for): Why are you not using the Google+ linked map instead of that image? <iframe width="425" height="350" frameborder="0" scrolling="no" marginheight="0" marginwidth="0"...
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    Did Pigeon affect Canadian listings?

    Tagging myself to this post. Client ranking well in .com, ranking well organically in .ca but not in the pack. Thanks for all of the info and info to come. :)
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    No Links to Yelp?

    Ok awesome, thank you! That is quite the difference from his statement that makes it sound no link at all and just a picture... I will definitely look into their embedded code/icons as long as it's not too large and gaudy :)
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    No Links to Yelp?

    With a few of our clients we have added Yelp icons along with all of their other social media (which all link to the associated pages of course), but I have just read a post that says you should not be linking to Yelp, is this true? I never thought/knew that it could be looked at negatively to...
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    Do Specific Location landing Pages make the difference?

    Great information and thank you all for the tips. One question... With these multiple location pages, is it important that other places on the website link to this page? What I mean is, can this page (www.example.com/city_four) have NO incoming links to it (So in theory it would only be found...
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    Header and Footer PHP Files won't allow diff NAP/Schema

    Thanks for the response Linda! As I do not implement the changes myself I don't know exactly, but what it seems is that we have access to the header/footer files that all pages and it all has to be the same, BUT then we can go into wordpress after and individually change each page's...
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    Header and Footer PHP Files won't allow diff NAP/Schema

    We have been implementing many of the tips from Linda's latest training using a unique landing page for each brick and mortar location of a business. The issue is that for many of the websites that our web dev creates use ONE header.php and footer.php file for all of the pages in the domain...
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    Major Google Local Review Improvements! Better Algo = More Reviews

    Hey Linda et al! Yeah, it's that company. The basic premise is that the software they've built allows people to review in the office, and then propagate them all over the place. Clever for sure, but it makes it particularly easy to "pay for reviews" as it occurs through a third party. I'd think...
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    Major Google Local Review Improvements! Better Algo = More Reviews

    I'm going to watch over the next week and I'll update you on what I find :)
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    Major Google Local Review Improvements! Better Algo = More Reviews

    You know what's interesting in this update is that some of the bathwater is coming back with the baby. There's a reputation management company that utilizes a "demand force" -esque review engine, and then propagates it across lots of different sites (including Google). Somehow these reviews...
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    Client/account management software?

    It has some blended project management built in. It's not Basecamp, but for SEO really seemed to fit the bill for what is lacking in client communication. OK, that said, I just re-read your post and for some reason was thinking that you wanted a client-facing application. For ongoing tasks...
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    Client/account management software?

    I recently demo'd Bringshare (bringshare.com). Didn't sign up but was impressed. Worth a look. We'll probably start with them in Feb.

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