- Sep 12, 2018
- Reaction score
Should i be building citations in 2019?
At the very least, I would recommend you cover the directories seen in
a) a branded search for the company name and
b) a search for the primary industry keywords
Using Barbara Oliver Jewelry that we always see as an example, when I search "Barbara Oliver Jewelry Williamsville NY," the 3rd party sites on the first couple pages of Google are Facebook, Yelp, Wedding Wire, YouTube, Mapquest, BBB, Groupon, Manta, The Knot, Foursquare, Yellowpages, etc
When I search "jewelry stores in Williamsville NY," the first couple pages show "best" lists from Yelp, Yellowpages, BBB, Manta, Angie's List, Mapquest, Facebook
So I would recommend, again bare minimum, to cover these citations as places you should be. Then use resources like this to build more. This way, the critical business information is correct in the places that potential customers might come across it.
any ongoing quick wins earning links in 2019 without writing content etc.
Years ago you could build out a few hundred and rank nicely. These days other local factors are taking precedent over citations.
Citations are still one of the first things we do but they are very commoditized now. Maybe the difference is everyone has them, who knows.
We still build 1k+ citations a week.
I think it's fair to possible conjecture that over the last 5-10 years they have lost effectiveness on some level. I'll give you that. It's just hard to say that it has been a huge loss or relatively low loss. Like you said, it could also be everyone has them now.
The bottom line and consensus is that you need a solid foundation of the top 30 local directories and a handful of niche citations. After that, move on.
|F||Google Maps Citation confusion?||Google My Business & Google Maps||3|
|GMB uses residential address—but client wants to use PO Box for other citations...||Citations||3|
|What is the most accurate search strings to use when doing manual citation audit?||Citations||7|
|Changing Information in citations||Google Local 101||1|
|SEMrush and citation service in Denmark||NAP, Categories, Dashboard Data||4|
|Long Business Name & Citations||Recycle Bin||0|
|Long Business Name & Citations||Citations||9|
|Insurance Citation Sites||Local Search||5|
|K||Law Practice Buyout and Existing Citations||Citations||4|
|What citation sites would you say are still important in 2020?||Citations||10|
|N||Should I use a GMB Website to get a citation and links?||Google My Business & Google Maps||2|
|F||Looking for Italian citations services||Citations||7|
|Automotive Department Citations||Ask a LocalU Expert [PRIVATE] (LocalU)||1|
|C||Client with multiple address across citations and web properties||All Things Google My Business [PRIVATE] (LocalU)||3|
|SAB vs Physical Address, and its ramifications for NAP citations||Service Area Businesses||7|
|Optimizing Name - do citations matter?||All Things Google My Business [PRIVATE] (LocalU)||7|
|Changing HTTP to HTTPS in citations||Citations||6|
|Looking for new citations in 2020 for the UK||Citations||4|
|H||Quick questions about citations (newbie here)||Citations||2|
|Using UTM for GMB link to website. Does that mess w/ citation matching, rankings or anything negative effect?||Google My Business & Google Maps||5|
|Looking for France citations service ?||Citations||8|
|C||Cheapest Citation NAP Correction Service||Citations||16|
|P||Change of Address - Do We Update Citations?||Citations||2|
|P||Schema Markup - SameAs - Using these for citations for branches||Citations||14|
|C||Website URLs for Multiple locations in Google My Business & Local Citations||Google My Business & Google Maps||2|
|M||Fake Map Listings Auto-Created by Citation Service?||Spam on Google||6|
|Citations for service area business||Citations||16|
|V||Question: Bring something to foreign citations||Help & Support for Google Local||2|
|K||Customer wants to add a tracking number across all of his Citations||NAP, Categories, Dashboard Data||3|
|New Citations||Local Search||6|
|Using Home Address for GMB and UPS Address for Citations??||NAP, Categories, Dashboard Data||10|
|Announcing "Social Poster" from Citation Builder Pro||LSF News and Announcements||0|
|M||Does it make sense to backlink from local citations....||Local Search||7|
|What are the 12 Core Citations Every Business Needs in 2019?||Citations||16|
|How Do You Find Niche Specific Citation Directories?||Local Search||7|
|Would You Create Location Pages, or Use Home page to create citations?||Local Search||1|
|GMB and Citations for SABs||Google My Business & Google Maps||1|
|M||Problems listing with some Citations||Citations||38|
|K||Not The Best Practice for a GMB / Citations Name Change...and I need opinions.||Moving or Name Changes||3|
|Best citation correction service?||Citations||7|
|K||Differences in backlink profile with same citation service||Organic SEO||1|
|Website Redirects on Citations||Moving or Name Changes||2|
|Value of Citations? Citations had little to no impact?||Citations||29|
|QUESTION: City-specific / Hyper-specific Citation Software ???||Citations||17|
|Linking from Citations w/ CID's||Local Search||7|
|M||Backlinking Citations: Is this a "Thing"?||Local Search||8|
|Building Citations to a webpage||Citations||2|
|Citations Business Name For Multiple Locations||Citations||4|
|Should I Create a New Email Address For Citation Work?||Citations||11|