SteinCoffee

Member
Joined
May 8, 2019
Messages
11
Reaction score
1
We have a many year old blog post that ranks well organically for a general product query that we use. I wrote a new one about that product about 8 months ago, and I figured out recently that the new one is not showing up for that product query because Google is filtering it out (ty, JoyHawkins). Otherwise, it seems it would show up in the same spot as the old one.

How do you design your content so that this doesn't happen?
 

Martinus33

Member
Joined
Jul 3, 2019
Messages
11
Reaction score
1
Otherwise, it seems it would show up in the same spot as the old one.

I would not expect a similar ranking, only because it's a similar blog post in terms of content. Internal linking and backlinks are probably different, just to name two factors. The old post may have gathered a lot of positive user signals, the new one not ect. ect.

Furthermore SE may recognize duplicate content, if the new post is very similar to the old one. Then it will never get a good ranking.
 
Last edited:

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

LocalU

LocalU Nov2021

Most UpVoted Answers

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom