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Came across this article Jayson DeMers of Search Engine Land posted this morning, so wanted to share with all. Has some great stats every Local SEO consultant should know, and explain to clients who may be weary or confused on what value Local SEO adds to your internet marketing campaign. Numbers always help! Enjoy! 
1. Local Searches Lead 50% Of Mobile Visitors To Visit Stores Within One Day
2. More Than 60% Of Consumers Have Used Local Information In Ads
3. 88% Of Consumers Trust Online Reviews As Much As Personal Recommendations
4. Business Address/Location Is The Primary Piece Of Information Sought By Local Searchers
5. 18% Of Local Mobile Searches Lead To A Sale Within One Day
6. 50% Of Mobile Users Prefer A Mobile Browser To A Mobile App
6 Local SEO Stats Every Online Marketer Needs To Know
1. Local Searches Lead 50% Of Mobile Visitors To Visit Stores Within One Day
2. More Than 60% Of Consumers Have Used Local Information In Ads
3. 88% Of Consumers Trust Online Reviews As Much As Personal Recommendations
4. Business Address/Location Is The Primary Piece Of Information Sought By Local Searchers
5. 18% Of Local Mobile Searches Lead To A Sale Within One Day
6. 50% Of Mobile Users Prefer A Mobile Browser To A Mobile App
6 Local SEO Stats Every Online Marketer Needs To Know
