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Modestos Siotos posted some information over at MOZ that covers Link Audits. This is one of the mind numbing sides of SEO, but important if you're still getting slapped.
And while you're at it, here is a list of recommended reading on the same subject
Link Audit Guide for Effective Link Removals & Risk Mitigation
This step-by-step guide aims to help users with the link auditing process relying on own judgment, without blindly relying on automation. Because links are still a very important ranking factor, link audits should be carried out by experienced link auditors rather than third party automated services. A flawed link audit can have detrimental implications.
And while you're at it, here is a list of recommended reading on the same subject
Link Building Resources
Links on the Internet form a relationship between pages and sites that are hugely important to both search engines and marketers. Search engines, like Google, use links to crawl the web, discover new pages, calculate the popularity of those pages, and also determine the relevancy of results to a searcher's query.
If you are new to link building, we highly recommend starting out with the Beginner's Guide to SEO, in particular Chapter 7 on Growing Popularity and Links.
While link building can be hugely beneficial for SEO, it's important to stay up-to-date on the latest practices. Below you'll find the most recent posts from the Moz Blog. In addition, we've selected a few quality resources that deserve particular attention.