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I feel that course schema might be more relevant to my client (more specific than relevant) - a course being a type of event. However I am wondering if event schema might be more beneficial to getting their courses visible in different parts of Google. In particular I am wondering if events might get associated with Google Business Profile or if we'll have to do that manually and secondly I've seen Google present events in their SERP.
These training courses are very specific so obviously hopefully would not show up for "what's happening in CITY this weekend" kind of queries
So which schema and also a wait to automate courses showing up in GBP? Thanks!
These training courses are very specific so obviously hopefully would not show up for "what's happening in CITY this weekend" kind of queries
So which schema and also a wait to automate courses showing up in GBP? Thanks!