Recent content by Chris Alphen

Acharlton is correct regarding location pages for specific towns in those counties. The key is to create those pages making each unique while providing user value. If not done properly Google won't index those pages. If this plumber also does heating and HVAC you have more opportunities to...

An HVAC client bought a laundromat several years ago. He asked for help and recommendations. Among other things I claimed GBP and I'm pretty sure I verified. Now that he finally got around to implementing my suggestions I'm back in GBP where it says I manage the profile but need to verify. The...

Appreciate the reply. I do have internal links. Maybe I can do better. Are you suggesting that Google crawler following links may be a better way to get indexed than site maps or submitting to GSC. Thanks for this forum.

On a similar note. I try to write original, informative, and helpful content. I see the type of content the OP describes on competitor websites. Those sites are indexed. Example: On plumbing websites I got good rankings for pages about a specific town/city and the water supply/quality. A few...

I've used Easy Testimonials for WordPress for years. The free version displays the output fine. The pro version allows you to collect the testimonials on the site as well.

Thanks again Joe. We might just only turn on the higher value HVAC leads under those metrics.

thanks for the clarification Joe. We have a plumbing/HVAC client who is in LSA but the campaign has been in pause mode from the beginning since staff is too busy. At some point we'll turn it on, if for no other reason than to determine the CPA. In the meantime would you care to share conversion...

I second Miriam. Thanks Joe. Your post seems to indicate 0 churn as the CPA of $18 is the same as the cost per lead. So did this client receive 102 leads--all of which turned into customers? Thanks again for the great post. I'll share it as well.

Since I posted on this topic back in December I've also started to use join.me. @Dave it hasn't occurred to show screens with missing pieces that need to be provided--thanks.

Hi Linda, I've had it since early this morning. Nice to have flexibility. Even though most of my clients are SAB's I do have a sprinkling of clients in the affected cats. I've been drilling down all morning just because I want to work in the carousel. Of course that means I'll have to get...

Now that I've seen your post from May again Linda, it registers. I think I must have had some type of psycho-block because it was such a radical departure. When I realized Google took ranking out of the equation in the new maps a few weeks ago it started to sink in that this is a great idea...

I must be wearing a different pair of (Google) glasses. The carousel is a gamechanger for local businesses, especially those that can drive clicks via images. Of course, the entire scenario, from visibility in the carousel to managing content in search results after the hoped for click, is too...

Great stuff Linda I've been tinkering with this tool since I stumbled on the post a few days ago. Thanks for your special insight Linda

Anything is possible with Google, Linda so you're suggesting they are throwing in the towel on local - throwing a bone to Yelp and the verticals to keep the feds off. Only thing is Google actually won on both sides of the pond even though the Euros did slap them a little harder than Uncle. My...

I saw this thread and thought to myself oh good - I'm going to get this straight once and for all - not happening. And this is on my own site! I got a schema plug in last week and finally got around to filling it out. So, am I supposed to fill out all the fields or just what I want to...