Is anyone seeing any change in organic? Because I'm not.
I have one client in particular who was ranking in the 3 Pack for several terms and today is completely gone....out of the 3 Pack and the Local Finder. Not sure what is going on there yet, maybe a bug.
Like everything with Google, I'd give it a couple days to settle down, but it does look like a big update. I may do a post on it if I have time.
Agreed - Changes I'm seeing are 3 pack and maps with little change in organic comparatively. I see more than one client attorney which was prior ranking 3 pack completely missing. I hope to god that it's a shuffle and they'll be back.
What kind of edit is "soft"? Change in description verbiage or?