Joined
Sep 25, 2020
Messages
4
Reaction score
0
I do citation management through BrightLocal and this month I saw a new error come up with the NAP details. It appears that all the YEXT connected sites (Yellowpages, Whitepages, Citysearch, Superpages, etc.) that used to list my clients actual business name as "Blinds Company xyz" are now showing up as "A Blinds Company xyz".
We do not use YEXT and are not a fan of it as a company, but I'm curious is this something that a competitor could do if they claimed the business listings and changed the name.

If anyone has any idea how this might happen I would love to know more.
 
Solution
@SEO-learner-brandon, the most-likely explanation is that the "A" version of your client's name is used on ExpressUpdate.com and maybe on LocalEze, which provide data to various sites, like the Yext-network ones you mentioned. When you haven't claimed your listing on one of those Yext-influenced sites, the name by default usually is whatever name the data provider(s) fed in.

The other likely explanation is the client used to have Yext, realized it was a paperweight, and let it lapse. Your client's listings on various sites then kept around the pre-Yext version of the name, or the Yext-propagated version of the name, or some combination of the two.

It's unlikely to be a competitor's work, for a variety of reasons...

Phil Rozek

Local Search Expert
Joined
Jul 26, 2012
Messages
1,885
Solutions
12
Reaction score
1,457
@SEO-learner-brandon, the most-likely explanation is that the "A" version of your client's name is used on ExpressUpdate.com and maybe on LocalEze, which provide data to various sites, like the Yext-network ones you mentioned. When you haven't claimed your listing on one of those Yext-influenced sites, the name by default usually is whatever name the data provider(s) fed in.

The other likely explanation is the client used to have Yext, realized it was a paperweight, and let it lapse. Your client's listings on various sites then kept around the pre-Yext version of the name, or the Yext-propagated version of the name, or some combination of the two.

It's unlikely to be a competitor's work, for a variety of reasons. One is that the "A" version of the name wouldn't mess up your client's rankings. (A competitor who wanted to throw a wrench in the works could do a much better job than that.)
 
Solution
Similar threads
Thread starter Title Forum Replies Date
JaredCaraway Another business is using my client's name - best course of action? Google My Business & Google Maps 3
Conor Treacy Client Closed Business, now re-opening with same name Moving or Name Changes 4
M Suspended GMB Account - - Is Client's URL or Business Name Burnt? Google My Business & Google Maps 7
jaywilner Using legal name of business for updating citations versus client preferred name? Citations 8
R Restaurant client claimed previous business and changed name Moving or Name Changes 8
Rich Owings Restaurant client claimed previous business and changed name Moving or Name Changes 8
T Dental Client - What Business Name To Use in NAP NAP, Categories, Dashboard Data 6
Travis Van Slooten Dental Client - What Business Name To Use in NAP NAP, Categories, Dashboard Data 6
ryannbull We have added a question to our client's Google My Business Q&A section and it keeps disappearing. Is anyone else experiencing this problem? Help & Support for Google Local 4
D GMB Expansion for SAB Client who Acquired a Business Google My Business & Google Maps 1
L How do I set notifications for Google my Business edits that were not done by us or our clients and how to know what Google updated? Google My Business & Google Maps 2
B Client not actually a service area business Service Area Businesses 4
M Another Business Using Client's Domain On Twitter Mobile & Social 2
mschaler Client bought 2 new businesses merging into 1 Help & Support for Google Local 8
B Client Lost Google My Business Login Credentials -- What to DO? Google My Business & Google Maps 4
James Watt Brick and Mortar client has a facebook page, but not a local business facebook page. Mobile & Social 2
kbone Asking Clients to Leave Reviews at Business Local Reviews 3
J Advice Needed on Client My Business Listing and Maps Help & Support for Google Local 5
R How Many Clients/How Much Business to Handle Consultant's Corner 9
carltonrsmith Best way to set up multiple business pages for client? Google My Business & Google Maps 1
eestrada234 Local Seo for a client with 2 seperate business entities in same building Consultant's Corner 8
shondarogers My Google Places For Business Dash vs Clients Google My Business & Google Maps 12
Andrew RLM SEO Client showing up in maps but not the business pack Help & Support for Google Local 3
Brian Two businesses one location has worked but client wants to change Help & Support for Google Local 3
latin_sydney My client sold his business, new owner wants Google+ Local username or passwords. Help & Support for Google Local 3
Colan Nielsen Google Places for Business Help - Will Not Update Clients URL Help & Support for Google Local 29
BekahBerry Managing one client with multiple listings and need to be alerted to reviews All Things Google My Business [PRIVATE] (LocalU) 1
H Seems like someone is trying to Steal my clients GMB Google My Business & Google Maps 5
D A client has 3 verified GMB's across 2 states,with service pages for each location. Should service pages have only their respective locations address? NAP, Categories, Dashboard Data 3
B Multiple practictioners in one area- my client is getting bumped out Ask a LocalU Expert [PRIVATE] (LocalU) 4
Jen Currier Would you set up an Architect client with a Hybrid/SAB GMB listing if the location was residential? Service Area Businesses 2
Jen Currier Is there any advantage, besides a single sign in, to having all clients connected to our GMB account? Google My Business & Google Maps 3
Tim Colling I'm getting calls from "Google Maps" at 650-206-5555, asking about clients' hours - are they legit? Google My Business & Google Maps 14
valentinb13 GMB uses residential address—but client wants to use PO Box for other citations... Citations 3
J New client with existing spam Moving or Name Changes 7
LauraUK SAB's - can a client without a Gmail leave a SAB a review. Service Area Businesses 3
M Google changes client's 5 year old, verified GMB to a duplicate listing Google Duplicates & Merges 7
M Google keeps reverting our clients address, no matter how many times we send a postcard Moving or Name Changes 4
Eoghan_MFeed Great customer review we pulled in for a client Break Room: Chat and Off Topic 0
D Client's Competition Keeps Trying to Take His Listing Spam on Google 2
CarrieHill Switchbird Solves Lead Nurturing & Client Communication for Agencies and Their Clients LSF News and Announcements 11
Ben Walsh The client won't drop it with disavowing links Ask a LocalU Expert [PRIVATE] (LocalU) 4
Joe Good Client verified but pending since 10/19/20 Help & Support for Google Local 2
M Client Says SEO Should Be Paid By Commission Only Consultant's Corner 15
H Multiple negative reviews and threats from one client Local Reviews 3
LocalSEODat Need help with a suspended GMB - Client had home address as place of biz, then suspended. Fixed to meet customers and got reply with no reason Service Area Businesses 6
coachmarino Company trying to sell client back their own GMB? Google My Business & Google Maps 4
brettmandoes Products - appears for some HVAC clients, but not others Google My Business & Google Maps 5
J Unable to Log Into Client's GMB with Agency Email Help & Support for Google Local 5
djbaxter SEO Company Sabotages Ex-Client's GMB & Maps Listing Google My Business & Google Maps 0

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

Trending: Most Viewed

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom