Competitor Continues to Keyword Stuff Business Names

[knowthegeek]

A competitor in my space continues to stuff the business names of the GBPs they manage with keywords which is giving their clients an unfair advantage compared to mine. Here's how they're structuring the business names: Business Name - Service(s) in City, State. These clearly are not their actual business name and instead are being manipulated for increased visibility. This is still against Google's T&Cs, right?

I've tried suggesting edits from SERPs and/or Maps and they're either ignored, rejected, or when approved they switch back almost immediately. Should I move to submitting redressal forms even though Google asks us not to for name changes?

At the end of the day, I want the best for my clients and if these GBPs are being manipulated in a way that's against terms, I'd like to put a stop to it so we're competing on a level playing field.

Thanks in advance.

 

[keyserholiday]

It's a losing battle. As you stated, your edits are either rejected or the names get reverted after the fact. Ignore it and move. You won't win or get any real actionable results.

 

[knowthegeek]

Man, that's so bogus. Ugh. It really makes me feel like we should cheat too so we're even, but I don't want to put my clients' listings at risk of suspension or removal. Thanks for taking the time to respond.

 

[keyserholiday]

Sadly, Google doesn’t do enough to prevent name spam. Google won’t lock the profile to prevent future violations.