Colan Nielsen

Administrator
Moderator
LocalU Faculty
Joined
Jul 19, 2012
Messages
3,766
Solutions
4
Reaction score
1,908
I just noticed that this help center doc was updated. https://support.google.com/business/answer/6262887

The Introduction/Description field?is no longer editable in Google My Business. It only displays to users in Google+, and may still be edited there. Editing of attributes, coming soon to all Google My Business views, will be an improved way to describe your business to users on Google Search and Maps.?
8/1/2016

Anyone seeing this update live?
 
Joined
Apr 25, 2013
Messages
41
Reaction score
10
No More Descriptions in GMB?

Long time no post!

Is anyone else no longer given the option to have a description in GMB? All accounts that I've checked no longer show a description option in either the main GMB dashboard edit or the bulk/list editing page.

From what I can tell, descriptions that were previously entered in still display on the G+ page itself.

Is Google no longer allowing descriptions? I know Bing also removed the option of descriptions a month or two back.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,312
Reaction score
4,241
Re: No More Descriptions in GMB?

Hey Matthew,

Yep. Gone. See this post from Mike for more details:

<a href="http://blumenthals.com/blog/2016/08/02/comatose-google-my-business-description-moved-from-hospital-to-long-term-care-on-path-to-burial/">Comatose Google My Business Description Moved from Hospital to Long Term Care on Path to Burial & Replacement with Attributes</a>
 

jvaquino

Member
Joined
Feb 25, 2014
Messages
111
Reaction score
23
Re: No More Descriptions in GMB?

It says "It only displays to users in Google+, and may still be edited there" but can't edit it.
 

whitespark

1
LocalU Faculty
Joined
Aug 9, 2012
Messages
461
Reaction score
563
Very interesting! That will solve the description field spamming problem, I guess. Not that it ever helped to spam that field, but still.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,312
Reaction score
4,241
Hey guys, just to let you know I decided to merge Matt's thread into Colan's so would not have 2 different convos. And moved to Google Local IMPORTANT since this is an official GMB change.

Note the link I put in reply to Matt w/ Mike's post (above) that goes into more details.
 
Joined
Oct 25, 2013
Messages
752
Reaction score
286
@Local web strategies, why are you sad about the change? The description doesn't show anywhere anymore anyway, all it did was give a chance for an ignorant business owner to get themselves flagged for spam.

Of course, I do think there should be more ways for a business owner to control their editorial summary, but that's another topic.
 
Joined
Jul 22, 2016
Messages
9
Reaction score
1
The description can be used without spamming by those who are not ignorant. It was nice to have a few links to the business's website in the description area. Just my opinion.
 
Joined
Oct 25, 2013
Messages
752
Reaction score
286
It's been at least a year since that description was actually visible anywhere. If you were tracking those links, I'd be surprised if you saw any of them get even a single click in the last year. You could be right that a link to the site from the description had some value, but since the page already links to the site anyway, that's a pretty small drop in the bucket at best.

But hey, even if you're right and this takes a small way for the good businesses to easily distinguish themselves, at least everyone's on the same playing field with the loss. On to the other 99 local SEO tasks...
 

Yourname

Member
Joined
Aug 2, 2016
Messages
45
Reaction score
4
Is there any way to add these editorial snippets anymore? I've seen them show up in the 3-packs...
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,312
Reaction score
4,241
Is there any way to add these editorial snippets anymore? I've seen them show up in the 3-packs...

"editorial snippet" were never anything you could add. That's 3rd party comments or description that the algo chooses to add or not.

Did you mean description that the owner writes? Or did you mean the tag line?
Those are not editorial and owner can change them in G+, but not GMB dash.

If you could show an example of what you are referring to, there are lots of snippets Google adds various places. In fact a brand new type was just added today.
 

Yourname

Member
Joined
Aug 2, 2016
Messages
45
Reaction score
4
"editorial snippet" were never anything you could add. That's 3rd party comments or description that the algo chooses to add or not.

Did you mean description that the owner writes? Or did you mean the tag line?
Those are not editorial and owner can change them in G+, but not GMB dash.

If you could show an example of what you are referring to, there are lots of snippets Google adds various places. In fact a brand new type was just added today.

I could be confusing myself, haha.
Here's a screenshot.

vc.jpg

vc.jpg
 
Similar threads
Thread starter Title Forum Replies Date
S Is the service description section on GMB available for all industries? I am currently working on a business thats an event venue. Service Area Businesses 3
DigitalMarketer Business Description & Multiple Location GMB Multi-Location Issues 3
MKubot Do keywords in your GMB description matter? NAP, Categories, Dashboard Data 5
Tim Colling Google shows pending changes to remove the description from half of my GMB locations(!) Google My Business & Google Maps 14
PaulSteinbrueck New GMB description impact on search rankings? Google My Business & Google Maps 6
V Description of GMB and Custom URL for G+ Google My Business & Google Maps 5
Scott ClientClicks GMB penalty due to business name? No Description! Google My Business & Google Maps 12
L Routinely Changing GMB Descriptions Local Search 8
Linda Buquet Google Support Says GMB Description Helps Rankings? Pigeon Ranking Signal Change? Google My Business & Google Maps 14
D A client has 3 verified GMB's across 2 states,with service pages for each location. Should service pages have only their respective locations address? NAP, Categories, Dashboard Data 1
rich_marlatt What is the GMB best practice for moving offices? All Things Google My Business [PRIVATE] (LocalU) 2
djbaxter Webinar GMB Best Practices for Multi-Location Sites: Live Webinar April 14, 2021 Events 0
WilliamA Free Chrome browser extension for GMB Categories. NAP, Categories, Dashboard Data 7
J Getting Rid of Incorrect Highlights in GMB mobile listing ( highlights you can't update on back end ) Google My Business & Google Maps 1
RobertCarnitas Google Posts Live on GMB, But Not Showing in GMB Dashboard Google My Business & Google Maps 1
abbiebeltran GMB Verification Postcard Update - What Does 2021 Postcard Look Like? Google My Business & Google Maps 1
NexstarNickR Google Star Rating: LSA vs. GMB All Things Google My Business [PRIVATE] (LocalU) 2
N What category should be selected for such business in GMB? Google My Business & Google Maps 6
T GMB Getting suspended after verification. Help & Support for Google Local 4
greenworld_ Adding a new location extension for a separate GMB listing Paid Search and Local Service Ads 1
M Removing old GMB listing from previous owner of premises Google My Business & Google Maps 1
Greg Bernhardt Attribution for product clicks in GMB panel Google My Business & Google Maps 1
1 GMB Listing Disabled after updating address... Google My Business & Google Maps 12
BrentCarnduff GMB account suspended - why? Help & Support for Google Local 1
TriciaClements 3 Businesses - how to handle GMB listings for SAB? Google My Business & Google Maps 4
NevenaIvanova Additional Phone Number in GMB dashboard Google My Business & Google Maps 1
rayrober GMB Messaging does not turn on Help & Support for Google Local 2
BenFisher PSA: GMB Not Showing Address Form on Verification - BUG Google My Business & Google Maps 3
Kevin Marshall Thoughts On Wix and GMB Announcement Websites, Software, and Security 2
Rich Owings GMB products with UTM tracking not showing in GSC Help & Support for Google Local 1
Vincent_Bakker Can't control GMB because primary owner died Google My Business & Google Maps 5
S 2 GMB Suspended for Two Different Owners Multi-Location Issues 4
J Reporting unethical GMB practices Google My Business & Google Maps 2
hajnasiewicz GMB repeatedly changing Health & Safety and Service Options Local Content 6
J GMB Showing County Instead of City Google My Business & Google Maps 4
Matt Chauhan Opinion on entering service areas within the GMB dashboard for Brick and Mortar Businesses NAP, Categories, Dashboard Data 2
nathangdavidson Does anyone know if there's a GMB Category for vaccination centre? Google My Business & Google Maps 8
F GMB ranking timeframe after building backlinks Local Search 1
Scott Rawlins GMB Listing in Greece Google My Business & Google Maps 4
RobertCarnitas GMB Spam for 'Located In' business - Does it affect the GMB listing for the business that is located inside it? Spam on Google 3
hajnasiewicz GMB Postcard Delays in Verification All Things Google My Business [PRIVATE] (LocalU) 4
djbaxter Spike in GMB Rejections? Google My Business & Google Maps 5
D New GMB listing possible due to acquisition of company? Service Area Businesses 3
Annika Neudecker One year later, is your GMB/local SEO traffic still up? Local Search 3
greenworld_ GMB Products Image Size Google My Business & Google Maps 2
W Is it possible to remove reviews on GMB? Local Reviews 4
Jen Currier Would you set up an Architect client with a Hybrid/SAB GMB listing if the location was residential? Service Area Businesses 2
jross Incomplete GMB Listing Error? Google My Business & Google Maps 3
Jen Currier Is there any advantage, besides a single sign in, to having all clients connected to our GMB account? Google My Business & Google Maps 3
R GMB star rating popup on mobile Local Reviews 4

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom