- Feb 8, 2017
Has anyone seen much difference in leads generated with their existing PPC campaigns since google has broadened it's "Home Services" program?
That's great, Joe. Yes, I'd think cost per click/lead + volume would be the most important metrics.
I second Miriam. Thanks Joe. Your post seems to indicate 0 churn as the CPA of $18 is the same as the cost per lead. So did this client receive 102 leads--all of which turned into customers?
Thanks again for the great post. I'll share it as well.