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Canonicalization: SEO Mythbusting - YouTube
In this episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Rachel Costello (Technical SEO, Builtvisible, at the time of recording Technical SEO & Content Manager, DeepCrawl) discuss the most common SEO questions and myths around canonicalization.
Specific timestamped topics discussed in this episode:
SEO Mythbusting
Subscribe to the Webmasters Channel → Google Webmasters
In this episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Rachel Costello (Technical SEO, Builtvisible, at the time of recording Technical SEO & Content Manager, DeepCrawl) discuss the most common SEO questions and myths around canonicalization.
Specific timestamped topics discussed in this episode:
- Canonicalization is not a topical grouping (0:00)
- The most common canonicalization myths (1:29)
- Is canonicalization a directive or a signal for Google Search? (2:01)
- Should canonicalization be used as a redirect? (3:08)
- What are the actual factors for duplication and deduplication? (4:25)
- Site’s preference for the canonical URL vs user’s preference (7:33)
- Canonicalization vs unique content on pages with a canonical tag (08:59)
- Learn more about canonicalization → Consolidate duplicate URLs - Search Console Help
- Canonical URLS: How does Google pick the one? (video)
SEO Mythbusting
Subscribe to the Webmasters Channel → Google Webmasters
