JoshuaMackens

Local Search Expert
Joined
Sep 12, 2012
Messages
1,950
Reaction score
579
So, I've been using a strategy I learned from others on how to send people to a particular company's review box immediately. We use it for our review generation system.

Basically, you use a variation of this:

https://www.google.com/search?q=loc...8#lrd=0x886063e768e86713:0xb0c09a679c246642,2

This URL is generated when you Google your local business and click "Write a Review" in the knowledge panel.

It's great because you can actually take that URL, register a domain name like "reviewlocalbiz.com" and then redirect people to the URL. So, now you take what used to be a 4-5 step process and now it's a 2 step process. Login, leave a review (if they have a Google account of course).

However, Google keeps tinkering with this so now I'm getting a little frustrated and wanted to see if anyone else is having the issues I'm having:

1) The URL (as of this week) now won't resolve unless you're logged in to your Google account. If you're logged in it works and the review box pops up. If you're not logged in it cuts the URL short, doesn't display the review box, and just sits on the SERP. Beforehand, instead of just sitting there it would just prompt you to log in. Now? Nothing. Is anyone else seeing this?

2) Your company must have at least 1 review for this method to work on mobile. Can someone else confirm this?
 

Jon Hall

Member
Joined
Jul 11, 2013
Messages
129
Reaction score
56
Hey Joshua,

I definitely feel your pain. Google's tinkering is relentless!

I have observed some of these things too, and sadly I don't have a single-URL answer for you :(

Given your frustrations, I do think you might consider the advantages of using a landing page in your review-gen campaigns. If you point that domain to a landing page, your process never needs to change, but you can do things like: auto-detect the reviewer's device and serve them the most appropriate URL in context, i.e. drive mobile users to the Google Maps app where they're more likely to be logged in already, drive desktop users to the reliable https://plus.google.com/XXXXXXXXX/about?review=1 format URL which will open the review dialog after login and has been intact for many years, etc.

There are lots of other advantages, as well: freely add/remove review site options to provide customers choices (so you don't squander a willing reviewer who "doesn't do Google"), intercept unhappy customers for a service recovery (which biz owners love because it gives them a sense of security), etc.

And I'm not just trying to promote our service, it's the tactics that work and make your life as a marketer better :) I was implementing homegrown landing pages for years before creating a review service around them...

Jon
 

JoshuaMackens

Local Search Expert
Joined
Sep 12, 2012
Messages
1,950
Reaction score
579
Hey Jon,

We used to use landing pages but opted for this as it really cuts out the "middle man" so to speak.

We may need to consider going back. I like your points.
 

Jon Hall

Member
Joined
Jul 11, 2013
Messages
129
Reaction score
56
Hey Joshua,

I hear you. Good marketers remove obstacles.

It occurred to me that you could probably use the landing page to automatically forward the customer to the appropriate destination based on whatever factors you detect, so that there is no perceptible "middleman."

I detect a feature for the whiteboard! LOL.

Jon
 
Similar threads
Thread starter Title Forum Replies Date
harmony How Does Google Choose Service Options in a Review? Local Reviews 6
abbiebeltran Google Reviews Now Have 'Service-Testimonial-Tags' at the Top Local Reviews 1
djbaxter Google Maps Removed 55M Reviews & 3M Fake Business Profiles Spam on Google 2
C Fake google reviews on google my business Contact Us Messages 2
M Google rule for collecting reviews from a dedicated tablet inside a store ? Local Reviews 8
R Facebook reviews dropped to 0; Google filtering reviews temporarily? Local Reviews 2
Koray Tuğberk GÜBÜR Review Schema Mark up and Google My Business Reviews Local Search 4
djbaxter How to Delete a Google Review Local Reviews 1
NevenaIvanova Review replies disappeared from Google Google My Business & Google Maps 9
nathangdavidson Anyone using Google's Marketing Kit tool to promote reviews? Google My Business & Google Maps 5
h.ottenhausen Google Reviews on Website (SABs) Service Area Businesses 0
mihir23192 What could have caused the sudden jump in Number of Google Reviews? 50 to 3500 Help & Support for Google Local 2
hollykaufman Google Review Responses Missing Local Reviews 2
Danish Blackmail Review (Asking money to remove it) | Google support does not wish to take it down Local Reviews 2
Y One of my rivals bought 5 stars 100 spam reviews in 2 weeks Google does not care Google My Business & Google Maps 1
rickvidallon Google Not Updating Number of Reviews Local Reviews 2
kathleen.rhodes DUP Any news on Google resuming GMB Reviews? Recycle Bin 0
Jac Delay notice on new Google review is removed Local Reviews 0
Jac Any news on Google resuming GMB Reviews? Local Reviews 62
keyserholiday New Google reviews are working Local Reviews 3
M Multiple reviews changed to “A Google User” Help & Support for Google Local 2
keyserholiday Google review replies are working again. Local Reviews 6
nathangdavidson Asking clients to use specific words in Google reviews, against guidelines? Local Reviews 2
JoyHawkins Google suspends reviews and Q&A for Covid-19 Google News: Important Changes & Features 27
FriarTuck00 Big Jump in Number of Google Reviews - Why? Local Reviews 3
P WP Plugins to display reviews from Google no longer work due to API keys issues Websites, Software, and Security 4
D Do you need a Google account to leave a review? Local Reviews 8
J Fake Google Reviews How To Report The Most Effective Way? Spam on Google 1
Michael Charvet Google Dropping Reviews for Education Institutions? Local Reviews 2
D Do google punish google my businesses with only 5 star reviews? Recycle Bin 1
D Duration After Visit to Solicit Google Reviews Recycle Bin 0
mattrigg Duration After Visit to Solicit Google Reviews Google My Business & Google Maps 2
BrandonSchmidt Positive Attributes appearing in Google Reviews? Local Reviews 3
JoyHawkins Google Adds "Get More Reviews" Button in Knowledge Panel Google News: Important Changes & Features 3
J Negative Google Reviews that have been hidden behind fake business Moving or Name Changes 10
W Do keywords in Google My Business (GMB) reviews help ranking Local Reviews 3
Y Do google punish google my businesses with only 5 star reviews? Help & Support for Google Local 6
djbaxter Bank employee gives customer's business negative Google Review after frustrating phone call Local Reviews 1
djbaxter Fake Product Review Sites: New Type of Spam Exploit in Google Spam on Google 0
M Google Reviews Not Showing Up for our Client Local Reviews 6
Cordell Crowley Google My Business Review: Auto-Suggested Reply Google My Business & Google Maps 8
djbaxter Local U 2019: Map Spam, Review Stars, Google Winning, Yelp Losing, and Joy Hawkins Local Search 0
Caroline S Am I safe including Google's logo in my website for review link purposes? Websites, Software, and Security 3
MKubot Export Google Reviews Local Reviews 3
S Google places email signature with updating review count Google My Business & Google Maps 9
ashley.smith Does Google My Business prioritize reviews from Local Guides over other users? Local Reviews 7
JoyHawkins Google's New Announcement About Review Schema Google News: Important Changes & Features 91
L Get Email Notification for Google Review but not showing in Dashboard Local Reviews 4
M How do you get the Google Reviews Stars to stick? Local Search 18
Rich Owings New layout when leaving Google review? Google My Business & Google Maps 2

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom