Local Search Expert
- Jun 28, 2012
- Reaction score
<img src="http://marketing-blog.catalystemarketing.com/wp-content/uploads/2015/02/Chat.jpg" alt="Chat" width="65%" height="373" class="alignnone size-full wp-image-9070" />
There have been numerous posts about the new live chat feature Google is testing for local, so I realize I'm a little late to the party on this. I link to the top stories below.
But first I want to feature a post by Nick Rink from Smart Local Marketing. He shared in a discussion at our Local Search Pros G+ Community, that he was able to trigger the chat option for a client. Then he did a full post with screen shots of him chatting back and forth with himself, through his client's account.
The screenshot above is Nick's client, I just added some markup.
And here is his post with more screenshots.
<a href="http://smart-local.co.uk/google-chat-button/">Google Chat Button lets you Connect with Local Consumers | Smart Local</a>
In the past couple of days there have been several reports (here and here) about Google testing a “Chat” button live in organic search results. It’s been appearing for a few businesses in the Local Knowledge Panel to the right of the organic search results. Although the reports have stated that Google is simply testing the Chat button, we’ve now seen it show up for this London florist. (Full disclosure – they are a current client). After multiple screenshots and some digging around here’s what we’ve found out so far.
Where does the Google Chat button show up?
On desktop it’s currently showing however you get the knowledge panel to show. So either through a branded search or a regular plain organic search with the knowledge panel being triggered by hovering over the relevant listing...
Click above to read the rest and see screenshots.
Below is his client if you want to see it live. At least for me it triggered the chat app, even though I'm in US and was just using Google . com. Wildabout Flowers London
<a href="http://searchengineland.com/google-search-tests-chat-button-local-business-box-215436">Google Search Tests "Chat" Button In Local Business Box</a>
Search Engine Land
<a href="http://blumenthals.com/blog/2015/02/24/google-testing-hangout-chats-in-local/">Google Testing Hangout Chats in Local | Understanding Google My Business & Local Search</a>
<a href="http://www.simpartners.com/google-live-chat/">Google Experiments With Live Chat in Local Search Results</a>
<a href="http://techcrunch.com/2015/02/24/google-hangouts-for-places/">Google Tests Live Chat With Businesses From Search Results</a>
Seems it's being tested widely enough that this new feature that may be rolling out soon.
Questions to ponder:
Will it be free or a paid app?
Will it be for all GMB listings, or only in certain industries?
Will businesses have the option to opt-out and not use the feature?
What do you think???
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