Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Ever have a client upset because they didn't get the results they think they deserve?

Of course you have, we all have!

Every local search client thinks they deserve to be #1 and thinks, if you are "all that" you can achieve it for them... OVERNIGHT!

So setting expectations is critical. But there are other communication issues that can cause client conflicts too.

I just read a great post at the ahrefs blog. It's geared toward SEO, but of course this totally applies to all Local search consultants as well.

How-to-Prevent-and-Solve-the-common-Customer-Conflicts-in-SEO.jpg
Image Credit, ahrefs blog post below.

<a href="http://blog.ahrefs.com/prevent-solve-customer-conflicts/">How to Prevent and Solve The Common Customer Conflicts in SEO - Ahrefs Blog</a>

There are many reasons for those conflicts too:

Your clients might feel that you don’t deliver to their expectations... Like in the example above, perhaps they expected to see results sooner. Or they had completely different expectations towards results they are going to get.

Their site might got penalised. Of course they will blame you for that, regardless of the actual reason...

(Click to read more reasons)

But you could be the one to blame as well:

Perhaps you had a wrong attitude from the start. Maybe they are a small fish client and you don’t think of them as seriously as of your bigger clients. And, it shows.

You may have lost their trust. Perhaps you didn’t admit an obvious mistake or tried to hide something else from them but the truth came out.

Or perhaps you’ve broken some promises. After all, it’s so easy to say yes to those tiny requests clients make during sales meetings and then forget about them.

The problem is, clients rarely forget. And the disappointment from not having this delivered may cause irritation and become a basis for conflicts.

Then Pawel goes on to cover:

Preventing Customer Conflicts
Solving a customer crisis
What to do if you can’t come to a solution


One important thing to remember is, it's always much more expensive to acquire and start a new client, then it is to just keep the one you already have.

There is some great food for thought in this post and I think this is a really good topic for this forum.

What do you think?
<meta property="og:type" content="article"><meta property="og:title" content="Ever have a client upset because they didn't get the results they think they deserve???"><meta property="og:description" content="">
<meta property="og:image" content="">

How-to-Prevent-and-Solve-the-common-Customer-Conflicts-in-SEO.jpg
 
Similar threads
Thread starter Title Forum Replies Date
zach.todd Avoiding GMB Suspensions Google My Business & Google Maps 1
T Avoiding Doorway Pages/Creating Unique Local Content Local Search 0
SteinCoffee How to design content strategy to avoid filtering? Organic SEO 1
V Is There A Way To Avoid Google Confirmation Text/Calls? Local Search 5
djbaxter Google Maps adds 'Avoid Exes' route option Break Room: Chat and Off Topic 1
Garrett Sussman 4 Self-Destructive Review Management Worst Practices To Avoid Local Reviews 0
H Tips for avoiding the Hall of Shame and the wrath of the SEO Police? Spam on Google 3
Ryan77 Creating Local SEO Content (Avoiding Doorway Pages) Local Search 17
L 25 Local Landing Page Principles to Avoid Google Doorway Problems - by Phil Multi-Location Issues 0
Linda Buquet 25 Local Landing Page Principles to Avoid Google Doorway Problems - by Phil Multi-Location Issues 0
Linda Buquet 10 Common Mistakes To Avoid On Local Websites by Greg Gifford Local Search 0
Linda Buquet Warning: GMB Verification Problems - Time Saving Advice to Avoid Frustration Google My Business & Google Maps 4
Mark Warner Would you Ever Avoid a Brand Name with "1st" In It? Local Search 5
Linda Buquet Genesee College Advises Avoid Google Maps Google My Business & Google Maps 5
Linda Buquet How To Avoid Getting Your Google+ Business Account Suspended Google My Business & Google Maps 1
JoyHawkins Avoiding the Google Local Review Filter Help & Support for Google Local 4
Linda Buquet Tips for Avoiding the Googe+ Local Review Spam Filter Local Search 2
CarrieHill Switchbird Solves Lead Nurturing & Client Communication for Agencies and Their Clients LSF News and Announcements 11
M How to solve these errors in Ubersuggest? Organic SEO 44
j_holtslander Solved: Simultaneous multi-location moves Google My Business & Google Maps 12
Z Solved: Multi-Location Business, Google Maps only shows one location instead of two Multi-Location Issues 10
T 2Captcha: Solve reCaptcah without emulation and 100% correctly Recycle Bin 0
L SPAM: Solve ReCAPTCHA 2.0 with any image size: 2x4, 3x4, 4x4! Recycle Bin 0
ccbackus Yahoo! Local Listings - Aabaco - Yext - Anyone solve the mystery? Local Search 30
Linda Buquet Solving Local Ranking Mysteries & Local Expert QA - SMX Liveblogs via Bruce Clay Local Search 6
M Does adding a suite # for businesses sharing the same address solve NAP issue? Google My Business & Google Maps 1
Linda Buquet Traffic Blowing Up - Help me Solve the Puzzle! David??? Mod Squad 5
P SAB Puzzle - Please Help Me Solve It Service Area Businesses 7
Positiveim SAB Puzzle - Please Help Me Solve It Service Area Businesses 7
Linda Buquet Valiant Effort to Help Solve Google Review Problems Local Reviews 22
Nicole Basham Cons of Removing Second FB Page Profile/"Extra" Twitter account for Local SAB? Mobile & Social 0
M Google Local Services Ads - Lack of Leads Paid Search and Local Service Ads 12
rustybrick Google Local ranking update? Google Algorithm Discussions 6
Matt Chauhan Serious Problem With A Dentist's Local Rankings. NAP, Categories, Dashboard Data 1
S Local Services Ads - Fake Reviews Local Reviews 1
chrism Local Competitor Keyword Stuffing/Similar Words In GMB Spam on Google 2
buzzrank Home inspector business category not available in Canada, but local competitors have NAP, Categories, Dashboard Data 3
djbaxter New Local SEO tool from BrightLocal: Local Search Grid Local SEO Tools & Software 7
Stef Kiley Temp closed business ranking higher in local pack Help & Support for Google Local 2
F Turkish post: Google My Business local seo Recycle Bin 0
accessted Local Falcon GMB Question Service Area Businesses 2
F Google My Business local seo Google Local 101 3
S What makes a great Home/Landing Page in Local? Local Search 6
E What is the Click Through Rate / Conversion Rate for GMB or Local 3 Pack listings? Google My Business & Google Maps 3
J New local pack display? Google Algorithm Discussions 2
N Dedicated local search Local Search 12
djbaxter Webinar The State of Local Search 2021 [Webinar + Q&A] Events 0
Imperialpest Page Speed and Local / Ranking Question Ask a LocalU Expert [PRIVATE] (LocalU) 5
djbaxter Online Conference Pubcon Local Services Marketing Conference, January 20-21, 2021 Events 3
L Local Service Ad for Attorney Paid Search and Local Service Ads 1

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom