Hey guys,
So I'm new here and this isn't particularly Local SEO focused so I'm posting here. Hope I'm not in the wrong place and within guidelines.
There's this competitor who just started in February, and without many backlinks (comparatively) they're able to show up in rank 4-5 (behind ofcourse, the directories that seem to be taking over Google but that's another thread). The domain was registered in mid 2014. Moreover, their on-page isn't anything special either.
However, others like us for the same keyword and higher DA, and been around longer (older domains, and SEO work) are in the low positions or on the second page. On-Page is on point too.
In your experience, what could it possibly be? An auditor once told me "maybe they're hiding their backlinks so your ahrefs/semrush can't see it". So I'm wondering about that and also wondering what I'm missing.
Any thoughts?
So I'm new here and this isn't particularly Local SEO focused so I'm posting here. Hope I'm not in the wrong place and within guidelines.
There's this competitor who just started in February, and without many backlinks (comparatively) they're able to show up in rank 4-5 (behind ofcourse, the directories that seem to be taking over Google but that's another thread). The domain was registered in mid 2014. Moreover, their on-page isn't anything special either.
However, others like us for the same keyword and higher DA, and been around longer (older domains, and SEO work) are in the low positions or on the second page. On-Page is on point too.
In your experience, what could it possibly be? An auditor once told me "maybe they're hiding their backlinks so your ahrefs/semrush can't see it". So I'm wondering about that and also wondering what I'm missing.
Any thoughts?