Aug 12, 2013
Reaction score
A little backstory as this has been an ongoing issue for over a month now with no resolution:

Client has a Google Places/GMB listing - it was set up/claimed/verified by a previous SEO or previous employee (client is not sure) - I have no access to it via email nor cannot contact the whoever set the listing up.

Contacted Google help support - went through explanations, etc...they eventually "unverified" the page. I was able to now go through maps or through google+ local to try to manage the page - according to the help desk rep I should have been able to claim the listing and go through the regular verification process.

What happens though is it only gives me the option to "Request Ownership" via the previous claimant (which we cannot do).

I have been emailing/calling Google with the same help desk rep since Oct 27 with no resolution. The most recent recommendation was for me to simply make a new GMB page for the location, then the help desk rep could verify it and delete the previous listing.

My concern is that deleting the existing listing will hurt rankings (it currently ranks in local packs for certain key searches for the client).

I'm not sure what to do - I have no access/control over the listing even as a manager to make the changes I need and now the listing is not verified.

Any tips/advice/guidance would be greatly appreciated!


Scott Rawlins

Nov 14, 2012
Reaction score
Deleting the listing would not be the right move, especially since age of the listing is a factor. Typically, if you request admin rights and have not heard anything after a week, you can call support to gain control of the listing. They will have to call the business to verify that you are allowed to have control. But once they get the info they need from the business, they should be able to get you set up with control over the listing.

Logged into account, hit Contact Us in upper right hand corner. Fill out info and they will call you within a minute or so. This has always worked for me.

Kind of curious about that too Colan. Best to use a domain based email for new account as well. Once you have that account, you should be able be able to make that request with no problems.


Aug 12, 2013
Reaction score
The reason we couldn't gain control of the account was because the client didn't know who created the page (they weren't sure if it was a former SEO company or a former employee) etc..and the email addresses they provided to us were not associated with the page.

I've gone through the "call for help" process - the only thing they have done is to unverify the listing. Unfortunately that hasn't helped as anytime I try to take ownership of the listing now, I still get the "request ownership" message.

I actually just received a call from the help desk rep I've been dealing with since Oct. and she essentially said there is a "glitch" that is not allowing us to gain control of the page. She did tell me the email address the page was originally built under and I was able to login with that email, but since she unverified the listing, we cannot do anything with the page (it actually shows up as the page is being blocked):


It's sort of "stuck" - I've told her we have no interest in deleting the page, we just want to be able to manage/update/verify the existing page. One positive is the page had the wrong name and she was able to correct the name.

---------- Post Merged at 12:04 PM ---------- Previous Post was at 12:02 PM ----------

Because the client didn't know who set the page up and none of the emails they gave us were used to create the page. I've since found out it is a former employee that created the page under one of their email addresses they don't use. But since Google help already "unverified"/"unclaimed" the listing I still cannot get control of it.



Jun 4, 2014
Reaction score
The ex employee that created- doesnt use the email or doesnt have access to the email? If they do, you need them to send you an email from that email stating they want to transfer ownership of location xx. Then you can forward that to the google rep. That worked for us.

Sent from my iPhone

Brian Barwig

Sep 5, 2014
Reaction score
I've dealt with some issues like this as well (client didnt know the email address associated with the GMB account). Seems you were handling it the right way.

I called Google Support on this matter and they stated to go the "Request Ownership" route. From there, they will send a transfer of ownership request to the email associated with the GMB account. If they do not hear back from the account owner within 2 weeks, they will attempt to get ahold of the business owner via phone. If there is no response, the Google team will unverify the account, upon which you should be able to take over.

GMB, on a multiple location level, is a mess. The Google support staff isnt trained and doesnt have the necessary knowledge to deal with all of these one off problems. Trying to get a straight answer out of the Google support staff is difficult at best.
Similar threads
Thread starter Title Forum Replies Date
R Restaurant client claimed previous business and changed name Moving or Name Changes 8
Rich Owings Restaurant client claimed previous business and changed name Moving or Name Changes 8
eestrada234 Claiming Ownership of Yext account from Previous Owner Local Search 1
M Removing old GMB listing from previous owner of premises Google My Business & Google Maps 1
S How to remove a GMB from maps of a previous owner who ran 3 businesses from the same address Google My Business & Google Maps 6
B GMB Listing for a New Business in a Location of a Previous Business Google My Business & Google Maps 2
J Using the phone number of the previous local business Citations 5
Colan Nielsen GMB Testing "View previous posts on Google" Link in Bottom of Knowledge Panel Google My Business & Google Maps 5
TheHighlander New Client, Previous Provider Added Domain To GSC Remove URLs Local Search 6
CodyBaird Prioritizing 1st Steps for NEW Listing w/out Previous Maps or NAP Data Google My Business & Google Maps 7
F Remove Association of Previous Google+ Account With Current Website w/o Rank Loss Local Search 0
L Ultimate Guide to Google Business View (Previously Google Business Photos) Google Business View 14
Linda Buquet Ultimate Guide to Google Business View (Previously Google Business Photos) Google My Business & Google Maps 14
K Threaded Post to my previous Here? or Separate section of forum ? Help & Support for Google Local 2
R Business Moving to Address Previously Used Help & Support for Google Local 2
E "Duplicate" Profile That Google Claims We Already Manage? Google Duplicates & Merges 5
Elmer .S How to delete duplicate Claimed listings on Yelp? Citations 5
Colan Nielsen NEW Claim your listing on BrightLocal's Agency Directory: Get in front of relevant customers and win leads LSF News and Announcements 3
Scott BLV Claiming Citations 2
jpayne7 Claiming SAB That Has No Visible Claim Option Service Area Businesses 5
W Listing Claiming Issue Google Local 101 6
Steve Wiideman Does anyone have a Google My Business claiming best practice guide? Google My Business & Google Maps 3
P Claiming 100 locations on Google Maps - what's the best approach? Multi-Location Issues 4
Toby 39 Celsius Help - GMB suspends listing, claims dup but there are no dups Help & Support for Google Local 6
Ellen Google Virtual Tour Photographer Claims Boost to Rankings Google My Business & Google Maps 3
FriarTuck00 Merging: One Storefront (Claimed) and One SAB (Unclaimed) Google Duplicates & Merges 3
E BING - Claiming existing listings causes a DUPE? Citations 3
K Claimed a Listing, Went to 404 Then Dropped 5 Dupes in Dash Google My Business & Google Maps 3
J Claiming a Directory Listing For a Client Citations 9
CarrieHill New Feature - Claim This Business (But My Listing Is Already Claimed?) Google My Business & Google Maps 12
EmilyW Yellow Pages: change phone number to claim? Local Search 3
Monica Simpson Claiming a personality Google My Business & Google Maps 5
C How to Claim a GMB listing with a lost Email Google My Business & Google Maps 2
camarchi01 How to Claim a Knowledge Panel Local Search 4
Cordell Crowley Video Verification Prompt When Claiming a Listing Google My Business & Google Maps 1
T Unable to Claim an Unverified Listing Google My Business & Google Maps 2
A Claiming Franchise SABs Service Area Businesses 5
Andy Eads GMB Business Claiming Can't receive mail Google My Business & Google Maps 4
K My company shows twice in search but 1 is not claimed and 1 is not full Google My Business & Google Maps 8
Scott BLV Google My Business Listing Claiming Link Google My Business & Google Maps 2
Grabgooglesgoogles Claiming Public Spaces & Places Help & Support for Google Local 1
Gerry.Foster "Claim this knowledge panel?" Sorry if repost Local Search 1
H Claiming Facebook with a phone call Citations 4
djbaxter Google claims progress on fake business listings on Maps Google My Business & Google Maps 4
M How to Tell if GMB listing is already "Claimed"? Google My Business & Google Maps 2
L Which is easier to rank? Claim existing listing or create new listing? Ranking Puzzles 2
E Noticing lots of real estate listings worldwide now displayed with "manage this listing" rather then "claim this business" Local Search 0
freerunr Verbiage on Unclaimed GMB pages: "Own this business?" (KP) / "Claim this business" (Maps) vs. "Manage this listing" Google My Business & Google Maps 23
L Best Approach to Claiming Yelp for Enterprise Organizations Citations 17
Cordell Crowley Yelp Listings Claimed by "Corporate"? Local Search 3

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert

Top Bottom