Hello everyone,
I'm trying to see if anyone can share insights or experiences regarding a significant drop in organic search traffic we've encountered for one of our clients.
We've observed a decrease of about 1,000 sessions month over month, primarily from Yahoo, and to a lesser extent, Bing. What makes this situation particularly perplexing is that our Google organic traffic has remained stable during the same period.
Diving into the data, we noticed that traffic from Yahoo spiked significantly in late August/early September, with a 475% increase compared to the prior period. However, this spike was followed by a sharp drop. Moreover, Bing Webmaster Tools shows a 54% decrease in clicks and a 29% decrease in impressions from September 21 to October 20, compared to the previous period. It's worth noting that during this time, our client also increased their paid search spending.
I'm eager to understand if others have experienced similar traffic fluctuations from Yahoo/Bing without any corresponding changes in Google traffic. Any insights, potential causes, or recommendations on how to address this issue would be greatly appreciated.
Thank you in advance for your help!
I'm trying to see if anyone can share insights or experiences regarding a significant drop in organic search traffic we've encountered for one of our clients.
We've observed a decrease of about 1,000 sessions month over month, primarily from Yahoo, and to a lesser extent, Bing. What makes this situation particularly perplexing is that our Google organic traffic has remained stable during the same period.
Diving into the data, we noticed that traffic from Yahoo spiked significantly in late August/early September, with a 475% increase compared to the prior period. However, this spike was followed by a sharp drop. Moreover, Bing Webmaster Tools shows a 54% decrease in clicks and a 29% decrease in impressions from September 21 to October 20, compared to the previous period. It's worth noting that during this time, our client also increased their paid search spending.
I'm eager to understand if others have experienced similar traffic fluctuations from Yahoo/Bing without any corresponding changes in Google traffic. Any insights, potential causes, or recommendations on how to address this issue would be greatly appreciated.
Thank you in advance for your help!
