prota

Member
Joined
Apr 28, 2013
Messages
15
Reaction score
0
First of all, I want to say there's a lot of great information on this forum, so thank you in advance. My question is, if I only list one number on a citation and it's a 800 number or toll free number. Will this hurt my rankings? I heard mixed opinions, so I was wondering if you guys could help thanks.
 
Last edited by a moderator:

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Hi prota and welcome!

You may have heard conflicting info because citations don't count as much in terms of moving ranking up or down as they once did, but they are still important.

You asked about adding it to A citation as opposed to all your citations. So if I take your question literally, just one citation should not throw things off.

But the other problem is if lots of citations have the 800 # it could cause Google to create a duplicate listing for your business and THAT will usually hurt your ranking, plus can create other problems potentially like stealing some of your reviews AND it's time intensive to get duplicate problems resolved.

So the big question is - IF you are a local business (which you should be in order to even qualify to have a G+ Local page) then why do you even need to show an 800#? You will likely only rank in the city you are located in and to most potential customers, it would be a local call.

The other point I'll make is few customers will search a directory to find you compared to the # that could search Google to find you. So I would think pleasing Google and keeping that listing healthy and ranking would outweigh any directory listing???

Note: I'm talking blind with all the comments above, because all this depends partly on what industry and what directory we are talking about. For instance if a hotel, could be more important to list 800#.
 

prota

Member
Joined
Apr 28, 2013
Messages
15
Reaction score
0
Thanks for your answer Linda. How would Google create duplicates of 800 numbers? Additionally, I work with a lot of car dealers if that helps at all? Would you advise using a local tracking number then instead? Thanks for your help.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
How would Google create duplicates of 800 numbers?

No sorry, should have explained better. It can lead to Google creating a duplicate Google+ Local page.
(Not duplicate 800#s).

Local phone # is one of the most important parts of NAP. (Name, address, phone.) Google finds listings on the net and tries to match them up with an existing business listing. If she finds a listing for Joes Auto with a different phone #, sometimes she thinks it's a totally different business and creates a duplicate listing on Google. 1 for Joes Auto with local #. One with 800#. Now there are 2 listings for the same business at the same address which can cause a wide variety of problems including ranking and review problems.

I work with a lot of car dealers if that helps at all? Would you advise using a local tracking number then instead?

Same goes for tracking #s. Best practice is to use the local # that's been in the yellow pages and everywhere for years and to be consistent and use the same NAP everywhere.

Another issue with car dealers that could tie into the 800 or tracking # issue as well. Many dealerships have multiple dealerships. Alpine Ford, Alpine Chevy and Alpine Toyota, all separate dealerships, different businesses and branding but all next door to each other, with same name. In this case they ONLY qualify to have 3 individual listings if they have 3 different phone #s. So if you were considering one 800 or tracking # for all 3, Google would either delete 2 of them leaving only one, or all 3 would merge together into one mixed up listing with the Ford name, Chevy pics and Toyota reviews. SOOOO really need the indiv local #s for each listing.
 

Phil Rozek

Local Search Expert
Joined
Jul 26, 2012
Messages
1,819
Solutions
7
Reaction score
1,374
@Prota

If for some reason you must use a tracking number, I'd use the one with the local area code. And if you're going to use local tracking numbers, at least have a separate one for each location (AKA Google+Local page). If you don't do both of these things, it's Russian Roulette.

I'm still unclear on the answer to Linda's question: are you looking to use a different (that is, 800) number on just one site / citation source?
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Yes if you can share more about exactly what you have in mind and why, we can offer better suggestions.

Are you doing citation building only and want to use tracking # to track your leads to client or what exactly???
 

prota

Member
Joined
Apr 28, 2013
Messages
15
Reaction score
0
Hi all, thanks for your replies. I was just trying to see what the best course of action was moving forward. For all long as I worked at my new job(3 months). We have basically listened to the client, so if they want a tracking number on all of their listings we do that. So the answer would be if using a toll free number, make sure to list it as toll free on all your citations? Then, make the local the primary? Would this affect my rankings?
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
We have basically listened to the client, so if they want a tracking number on all of their listings we do that.

I would suggest that your job in helping the client is to educate them to problems and solutions. If it's a local business they need to know that tracking numbers or toll free #s can cause problems on multiple levels.

So the answer would be if using a toll free number, make sure to list it as toll free on all your citations? Then, make the local the primary? Would this affect my rankings?

I don't really understand what you are asking. :confused: Don't know what you mean by make local the primary. The answer is don't use toll free for local if at all possibly. And again yes all this, if done wrong, could negatively impact rankings.
 

prota

Member
Joined
Apr 28, 2013
Messages
15
Reaction score
0
Hi Linda, sorry the confusion. I'm trying to say, if I was to fill out a google local listing. I would choose to have the local number as the primary number, and the tracking number, as an additional number or a toll-free number. Does that make more sense? Sorry the confusion. Could you maybe expand on the
And again yes all this, if done wrong, could negatively impact rankings.
I would love to learn more. Thanks for your help once again.
 
Similar threads
Thread starter Title Forum Replies Date
Tim Colling Why register a domain name with your toll free number? Organic SEO 5
Gsmithmike What to do if the main business number is 888, which is toll free? Local Search 5
E Toll free numbers Google My Business & Google Maps 5
C Toll Free Numbers Local Search 9
JoshuaMackens Case of a Toll Free Number Ranking Local Search 8
G Toll Free Numbers For Local SEO or Organic Google My Business & Google Maps 5
jason2004 Toll-Free and local number on site? Google My Business & Google Maps 1
V toll free 800 number used at all locations of local business? Local Search 1
C Using a Toll Free # as Main #, Any chance to Rank? Google My Business & Google Maps 17
Colan Nielsen NEW Free Apple Listing Management For Brands With 20+ Locations LSF News and Announcements 0
R Free GMB Posting Tool: Postamatic by TwoOctobers.Com Google My Business & Google Maps 0
zach.todd Free Chrome extension for GMB Spam Fighting Spam on Google 14
georgenenni Free Chrome Extension for viewing GMB Categories NAP, Categories, Dashboard Data 52
Colan Nielsen Free Local Listings Health Scanner from Bright Local Local SEO Tools & Software 2
D Are Others Getting Emails For Backlinks From Free Stock Photos? Organic SEO 3
djbaxter Attend SMX June 23-24 online… for free Events 0
CarrieHill dbaPlatform Offering GMB Post Scheduling Tool for Free during COVID-19 Google My Business & Google Maps 0
bruce@brucejone List Of Over 100 Free SEO Tools Recycle Bin 0
Colan Nielsen Find Local Link Opportunities with ZipSprout’s FREE Local Sponsorship Finder! Local SEO Tools & Software 6
D SiteAnalyzer - free SEO spider and audit tool Recycle Bin 0
S Free tool for local businesses - update data on Google, Facebook, Yelp, etc. - would you use it? Local SEO Tools & Software 7
JoyHawkins New Free Tool to Track Fluctuation in Local SERPs Local SEO Tools & Software 0
M Any FREE content options please? Local Content 2
Yan Gilbert Free Webinar: How to Sell and Deliver Reputation Management to Clients Events 0
AndySimpson How to upload Google's FREE Google My Business review video as a GMB post - Part 2 Google My Business & Google Maps 0
AndySimpson How to upload Google's FREE Google My Business review video as a GMB post - Part 1 Google My Business & Google Maps 12
JoyHawkins Free Webinar: Is Pay-to-Play the Future of Google My Business? Events 1
ChloeButterfill Share your favorite free Local SEO tools Local SEO Tools & Software 42
Jeremy Web Flux Marketing Unable to Add Free Listing To YP Due To "Thryv.com" sales. Citations 16
JoyHawkins New Free Tool from BrightLocal Local SEO Tools & Software 7
R Free Webinar: Under the Hood with Local Falcon Events 3
R Free Webinar: How to Use LinkedIn to Generate Leads for Your Local Business Events 0
R Free Webinar: Organic Facebook Marketing Tips for Local Businesses Events 0
R Free Webinar: Under the Hood with Simpli.fi Events 0
R Free Webinar: Wix, Weebly, Squarespace and WordPress - Which Is Best? Events 0
R Free Webinar: How to Use Nextdoor to Reach Your Local Customers Events 0
R Free Webinar: Under the Hood with Map Labs Events 0
R Free Webinar: Local SEO Guide Google Ranking Factors for 2019 Events 0
R Free Webinar: Google Local Service Ads with Tom Waddington Events 1
R Free Webinar: 15 Things You Must Do to Improve Your Google My Business Rank in 2019 Events 2
AndySimpson Free: TechSEO Boost 2018 - Thursday, November 29, 2018 Events 1
R Free Webinar: How Agencies Should Package and Sell Review Management Services Events 0
djbaxter Free webinar, SEO in 2019, from Yoast: November 20, 2018 Events 0
J Free Rank Checkers for Amateurs? Local SEO Tools & Software 7
JoyHawkins New Free Google My Business Grader Tool From ThriveHive & David Mihm Local SEO Tools & Software 34
Garrett Sussman [New Free eBook] The Agency Profit-Boosting Secrets To Pricing Review Management Local Reviews 0
Garrett Sussman How To Help Your Clients Optimize Their Review Site Listings [FREE PDF DOWNLOAD] Local Reviews 2
djbaxter New Free Tool to Determine the True Influence of a Twitter Account Mobile & Social 2
Garrett Sussman [FREE WEBINAR] Google and Facebook: Opportunities and threats for agencies Local Reviews 8
MiriamEllis Free Local Tools You Love? Local Search 9

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom