Linda Buquet

Jun 28, 2012
Wanted to share Phil's latest and greatest post with you guys.

You may or may not have heard the term ?Barnacle? Local SEO, but it's a great strategy that deserves a deeper look. Here is a snippet that explains in part...

Your Field Guide to ?Barnacle? Local SEO |

Will Scott coined the term ?barnacle SEO? and explained the basic strategy back in 2008 (!). It?s a clever but very doable strategy based on a fact you probably know already: that there are certain sites that Google consistently ranks really well for local searches. It has favorites.

Of course, the Google+ Local and AdWords results take center stage. But there are always the organic rankings. A few of them belong to local businesses. Most or all of the rest of them typically point to Facebook, YouTube, Yelp, CitySearch, even Yahoo, and other third-party sites. In a way, you can mooch off their popularity (and the good job of SEO they do).

Your goal ? as a humble barnacle ? is to latch onto those big ships. They can take you places. There are a few ways to go about doing that.
Head over to read the rest and learn how to become a barnacle!

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