Recent content by RikerJones

As you know, the #1 factor in local search rank is how close your business is to the person doing the search. Until now, it's been very hard to visually see how your business ranks in various locations. That's why we've asked Yan Gilbert to join us for this Friday's free webinar. Yan is the...

We've asked Jo Shaer, founder and managing director of U.K.-based Lollipop Local, to share what really works on LinkedIn. You may think that LinkedIn is a waste of time for local businesses, but Jo knows otherwise. LinkedIn is one the largest, most under-utilized, social media networks for...

Organic social media marketing can be minefield for local businesses. Which platform works best for your business, what should you post, and how can you do it effectively? And, is it even really worth your time and effort? In this webinar, we’ll focus specifically on Facebook, and how you can...

In this week's free Local Marketing Institute Office Hours webinar, learn how to target local digital advertising far beyond what you can do on Google and Facebook. Discover how to target specific geographical locations (even buildings) and address customers across display, mobile and...

A good website is critical to any local business, but which platform should you use? There are several website builders from companies like Wix, Weebly, Squarespace and GoDaddy. You could build your website using WordPress. You could even build a website using Google My Business. During this...

Nextdoor is one of the fastest growing social media networks your local business needs to know about. This Local Marketing Institute webinar will help you understand how to use Nextdoor to reach local customers right where they are…in your own neighborhood. Nick Leffler, owner of Exprance...

If you use Google My Business in any way, then you'll definitely want to check out this new tool. Map Labs takes Google My Business Insights to a whole new level. You're no longer limited to only 3 months of historical data. Create custom reports and look at data across multiple listings. Map...

I wanted to let you all know that a recording of this webinar can be found here: VIP - Local Marketing Institute

Join us for the exclusive, free sneak peek at Local SEO Guide's Google Ranking Factors report. This report won't be published until early next year, but we are excited to have Dan Liebson from Local SEO Guide give us this early look. Each year, Local SEO Guide analyzes thousands of local search...

Hi Carolyn! Thank you for posting about this - you should be able to see it in our VIP Training area now, but you can also click this link if you prefer: https://localmarketinginstitute.com/15-things-you-must-do-to-improve-your-google-my-business-rank-in-2019/ One other note - VIPs in our...

If you're a service area business looking to improve your visibility on Google searches, consider using local services ads. Local search expert Tom Waddington will provide the ins and outs of this recent Google feature. In this week's Local Marketing Institute Office Hours webinar, Tom will...

From posts, videos and Q&A, to reviews, inbound links and behavioral signals, this webinar will help you improve your Google My Business rank in 2019. The action items we’ll cover in this webinar are derived from the annual Local Search Ranking Factors report released just a few days ago. The...

@Genna_Local_SEO - no worries at all. If you have any questions about Local Marketing Institute, just let me know :) BTW, we are having another free webinar this week on How Agencies Should Package and Sell Review Management Services

In this week's free Local Marketing Institute Office Hours webinar, @Garrett Sussman from Grade.us and Eric Shanfelt will discuss some of the core components that digital marketing consultants and agencies will need to consider when offering review management services to their clients. Review...

Hi Genna. You actually have to be a member of Local Marketing Institute, not the LSA. Check out VIP - Local Marketing Institute to learn more!