More threads by RikerJones

Feb 6, 2018
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If you're a service area business looking to improve your visibility on Google searches, consider using local services ads. Local search expert Tom Waddington will provide the ins and outs of this recent Google feature.

In this week's Local Marketing Institute Office Hours webinar, Tom will explain what Local Services ads are and where they appear in Google's search results. He'll provide an update on the verticals they're currently appearing in and discuss the expansion to new cities and potentially new countries.

He'll also address common questions people ask and how service area businesses can make the most of Local Services ads. In addition, he'll discuss recent changes in Google My Business that affect service area businesses specifically.

Tom has been involved in local search for over 12 years and has worked with numerous home service-related businesses. He is also a Google My Business Product Expert and has been closely monitoring the evolution of Google’s Local Services ads over the past year and a half.

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