- Aug 7, 2013
Here are just 4 basic functions you should add to every practitioner website. In General, make it as quick and simple as possible for your patients. What other things do you do?
Four Ways to Make Your Physician Pages More Patient Friendly
Healthcare patients are acting like savvy consumers, empowered with digital to research their providers. In many ways, the process of choosing healthcare resembles the retail customer experience journey, with patients moving from awareness (which might be triggered by a medical referral) to consideration, to transaction (becoming a patient). Local physician profiles are a largely untapped opportunity for providers to guide patients along the customer journey.