Brian

Member
Joined
Nov 2, 2012
Messages
39
Reaction score
2
I am working with a Divorce Attorney and have put together a category list. Is the category list below acceptable or has it crossed the spam line?

Divorce Attorney
Family Law Attorney
Divorce Lawyer
Mediation Service
Child Custody Lawyer

Does Google treat Lawyer as a synonym of attorney or do they treat it as essentially the same word and therefore creating a violation?
 

Phil Rozek

Local Search Expert
Top Poster Of Month
Joined
Jul 26, 2012
Messages
1,833
Solutions
8
Reaction score
1,393
It's a little redundant; Google generally is "smart" enough to rank you for synonyms. But I wouldn't say it's over "the line" (wherever that is), and you're squeaky-clean compliant aside from that possible gray area. However, as you may have seen on Mike's blog today, it's now definite that custom categories will be going the way of the do-do bird.
 
Joined
Sep 5, 2012
Messages
293
Reaction score
91
It's a little redundant; Google generally is "smart" enough to rank you for synonyms. But I wouldn't say it's over "the line" (wherever that is), and you're squeaky-clean compliant aside from that possible gray area. However, as you may have seen on Mike's blog today, it's now definite that custom categories will be going the way of the do-do bird.
I'll add to Phil's comment (which I agree with) that you should stick to the following categories: Family Law Attorney & Mediation. The other categories are contained within "Family Law." I'd only use Mediation of the firm/lawyer actually provides that as a descrete service. Categories are a tricky thing is that they describe a business in overarching terms as specific as possible but not list every related iteration.

The way I think of it is what is it that the business provide as a service. Then out of the available categories what best describes the business, capturing the essence of the service. In your case lawyer is too broad for a firm and the items you picked are too specific as they're synonyms/related services that are all included in one category (family law).

I then think of any other services not included in the primary service which are separate distinct services offered. In your case it sounds like mediation is one such services. Not all family law attornies do mediation and others who aren't attorneies do mediation.

Categories aren't suppose to cover every aspect of the business, rather they're suppose to generally show what the business is about to help people find the right place. Website/organic search will fill in the gaps.
 
Similar threads
Thread starter Title Forum Replies Date
E Review Spammer Help & Support for Google Local 2
mkingsle Dear Spammers Local Search 0
Jorge Spammer attacks again. Tired of reporting GMB Help & Support for Google Local 27
Matthew Summers If I Report a Spammer via the Redressal Form, will said Spammer know who did it? Spam on Google 2
B How do you protect your GMB site from competitors or spammers edits? Google My Business & Google Maps 21
j_holtslander How to bust a "Marketing & SEO" spammer [Video] Spam on Google 8
sjr4x4 Honestly I'm not a spammer 😟 Forum Tech Support 5
H Spammer Re: Business Permanently Closed on Google Map Recycle Bin 1
SEOExpertBrad Could use some advice dealing with a Local GMB spammer.... Local Search 2
B The spammers are at it again with a lot of listings Spam on Google 9
Tim Colling When do you report, or not report, spammers? Local Search 2
JoyHawkins Locksmith in Mesa Succeeds at Exposing Locksmith Spammers Spam on Google 3
Linda Buquet Confessions of a Google Spammer - Journey From 50K a Month to White Hat Organic SEO 4
L Illegal Spammer Targeting My Company Spam on Google 8
Mark Warner Making The Case to Thank Spammers Organic SEO 1
S Spammer Copied Reply Re: The REAL Secret to Ranking in Google Local Recycle Bin 1
Linda Buquet David - Spammer Invasion Mod Squad 7
Linda Buquet Country Filter - Chinese Spammers Mod Squad 2
Linda Buquet Spammers Deleted Mod Squad 3
L Facebook Locations: How to Enable Different Location Names Than Parent? Citations 4
djbaxter Warning issued to adta Warnings and Bans 0
djbaxter Warning issued to TraceyTaylorwnS Warnings and Bans 0
djbaxter Warning issued to blanka_polkadot Warnings and Bans 0
djbaxter Warning issued to FatSniper Warnings and Bans 0
F Just a Little Warning (GMB User Account Safety) Google My Business & Google Maps 3
djbaxter Warning issued to leave.review Warnings and Bans 0
djbaxter Warning issued to Alceo 1 Warnings and Bans 0
djbaxter Warning issued to Nick 11 Warnings and Bans 0
djbaxter Warning issued to diptimayee Warnings and Bans 0
djbaxter Warning issued to vivekrpatel Warnings and Bans 0
djbaxter Warning issued to quartercheapersigns Warnings and Bans 0
djbaxter Warning issued to Valentin Warnings and Bans 0
djbaxter Warning issued to Nick 11 Warnings and Bans 0
djbaxter Warning issued to Forseti Warnings and Bans 0
djbaxter Warning issued to HelenaKaur Warnings and Bans 0
djbaxter Warning issued to Srinath Warnings and Bans 0
djbaxter Warning issued to Srinath Warnings and Bans 0
djbaxter Warning issued to Ari C. Warnings and Bans 0
keyserholiday Warning issued to andrewthorn Warnings and Bans 0
JoyHawkins Get Rid of COVID-19 Warnings on Listings All Things Google My Business [PRIVATE] (LocalU) 0
djbaxter Warning issued to Meghan Trapp Warnings and Bans 0
djbaxter Warning issued to Jorge Warnings and Bans 0
djbaxter Warning issued to gorgborg Warnings and Bans 0
djbaxter Warning issued to Norbert Z. Warnings and Bans 0
djbaxter Warning issued to Greg Bernhardt Warnings and Bans 0
djbaxter Warning issued to fightfakereview Warnings and Bans 0
djbaxter Warning issued to joonseo Warnings and Bans 0
djbaxter Warning issued to BipperMedia Warnings and Bans 0
djbaxter Warning issued to 24techsoftaus Warnings and Bans 0
djbaxter Warning issued to BipperMedia Warnings and Bans 0

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom