What do you think instant verification through search console requires?

[Chris_Andrews]

So I'm going through the GBP help forum and seeing all of these businesses having a miserable time with verification.

I figured I'd experience the same issues as everyone else in setting up my GBP.

But no - my GBP was instantly verified. No photos, no cards in the mail, no video, no business license requirement. Apparently because of my website in my search console.

My outdated, minimalist, website that has no indication on it of my address or location or nothing. Just a very brief explanation of what I do.

I have had the site in the search console for 20+ years.

I also applied through my regular Google account where I've used AdSense, AdWords (yeh, long time ago), and have been a Product Expert for 10+ years.

Which makes me wonder... what's behind the instant website verification?

Is it just how long a site has been in it and that it includes my business name? I don't get a lot of traffic, so that doesn't seem to be a factor. If it's just a time factor, I wonder how long?

Or is it that my Google account is 'trusted' due to being a PE and using various Google services over the years?

Anyone have any thoughts on this?

Chris

 

[reedlmitchell]

Each time I verify an GBP listing, I set up GA4 and GSC first. Then I verify GBP with the same account and get instant verification.

I've only seen Google support and SEOs talk about GSC allowing for instant verification. But I do wonder if GA4 has any effect at all.

I'm just wondering what level of GSC permissions might be required to get instant verification. For example, if you get added as a user to GSC but you didn't originally create the property in GSC, would this also allow instant verification? I believe you must be a "Verified Owner" in GSC to get instant verification.

Anyone tried instant verification with different permission levels? I'm down to experiment if anyone want to connect.

GA4 Permissions: https://support.google.com/analytics/answer/9356045?hl=en
GSC Permission: https://support.google.com/webmasters/answer/7687615?hl=en

for a new website, citations, setting up GA4 & GSC. How long do you wait before setting up GBP for instant verification?