Animated GBP Name - Anyone On Google Business Profile Forum Noticing This?

[Durandl]

This listing was brought to my attention and it's the first time I've ever seen anything like it.
Does anyone know how it's done, if it can be replicated, and what impact it might have on rankings?
Whatever this business is doing, My hunch is that it's probably not a good idea.

 

[JoyHawkins]

Haha this was brought up on Twitter yesterday and Slack today. It seems everyone is noticing it

This is definitely an easter egg that Google added - it cannot be replicated.

 

[Durandl]

Haha this was brought up on Twitter yesterday and Slack today. It seems everyone is noticing it

This is definitely an easter egg that Google added - it cannot be replicated.

Damn!!!
thanks Joy

 

[keyserholiday]

Damn!!!
thanks Joy

They were once the secret home to World War 2 code breakers, so this is a Google Easter Egg.

 

[rustybrick]

That is an oldie but a goodie - from 2014 Google Easter Egg For Bletchley Park

 

[keyserholiday]

That is an oldie but a goodie - from 2014 Google Easter Egg For Bletchley Park

So not new?

 

[rgblocal]

Google Query "Do a Barrel Roll"