- Joined
- Dec 12, 2013
- Messages
- 370
- Reaction score
- 105
hey guys,
I was doing some backlink analysis for a lawfirm, using SEMRush to understand their backlinks, and the backlinks of their competitors. I looked at the nearby firms that ranked better than the firm I was working for.
I saw a few differences, mostly that the other firms had some links that, I can't imagine Google would really want to count - there are hundreds of these lawyer directories out there, and inevitably my competition is in them, and my client is not. Sure, Avvo, findlaw, and some of the others are important, but, there is the larger second tier that shows up in these analysis (always). . .and maybe I'm being too dismissive of these, but, is google counting these? Are these important?
I'm talking about directories like:
lawyerland.com
morelaw.com
attorneydatabase.net
lawyerscanhelp.com
It seems like, there is a correlation with the higher ranking sites and these directories, yet, Google has said that these probably don't count much. Is it just a coincidence that these show up - that the higher ranking sites are doing other things in addition to this which causes them to rank higher?
It seems like, for local business clients, I dive into the competitor links of the better ranked guys, and all I see is this stuff.
I was doing some backlink analysis for a lawfirm, using SEMRush to understand their backlinks, and the backlinks of their competitors. I looked at the nearby firms that ranked better than the firm I was working for.
I saw a few differences, mostly that the other firms had some links that, I can't imagine Google would really want to count - there are hundreds of these lawyer directories out there, and inevitably my competition is in them, and my client is not. Sure, Avvo, findlaw, and some of the others are important, but, there is the larger second tier that shows up in these analysis (always). . .and maybe I'm being too dismissive of these, but, is google counting these? Are these important?
I'm talking about directories like:
lawyerland.com
morelaw.com
attorneydatabase.net
lawyerscanhelp.com
It seems like, there is a correlation with the higher ranking sites and these directories, yet, Google has said that these probably don't count much. Is it just a coincidence that these show up - that the higher ranking sites are doing other things in addition to this which causes them to rank higher?
It seems like, for local business clients, I dive into the competitor links of the better ranked guys, and all I see is this stuff.