Local Search Expert
- Jun 28, 2012
- Reaction score
As most of you know Regus and virtual offices are not allowed. The exception being Regus if that's really your full-time office and you sit at your desk all day. But many attorneys use a Regus office or other executive suite, just as a way to rank in other cities or to try to make it appear they have offices all over, when in reality they work at their one primary office all day.
I've heard attorneys as well as consultants say "Ya it's only a problem if you get caught. But what's Google doing to do, show up at every office to see if you really work there or have staff there?"
If you have clients like this read on.
NO! Google is not going to do walk in checks of every office.
But THIS is how it often goes down.
Follow along and watch as this attorney gets his secondary offices shut down by Google mappers.
Removing Spam Business Listing For XYZ Law Group in Olympia
(Google Map Maker Forum thread)
I changed the name because my intention is not to out the atty. He's already being investigated. My focus is simply to share the process by which many of these disallowed locations get discovered and closed down.
See all the funny looking suite #s like "Ste. C-8 #149" on his contact us page? Those are all UPS stores.
It's easy to spot when you look for patterns. FYI the Google spam team as well as maps vigilantes are pretty good at spotting spam patterns too.
So share this post if you have clients with bogus secondary offices. Not just attorneys, but service area businesses try to get away with this as well. Oh and have them read the new guidelines as well if they have not yet. Things are spelled out a little more clearly now.
All it takes is one competitor who really IS in that city - a business owner who has paid to have a REAL office there - do a little research, find out you are not legit and turn you into the Map Maker guys, or simply use report a problem right on the listing.
So that's how it often goes down...
Lesson learned! Play by the rules!
Market with integrity and everyone wins!
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