More threads by djbaxter

djbaxter

Administrator
Joined
Jun 28, 2012
Messages
3,778
Solutions
2
Reaction score
1,877
Google Says It Is Unlikely Core Web Vitals Will Become The Primary Ranking Factor
by Barry Schwartz, Search Engine Roundtable
Sept 7, 2020

Gary Illyes from Google said on Reddit he thinks it is unlikely that core web vitals "would ever become the primary factor for organic traffic." He said you shouldn't ignore it but Google and other search engines rank primarily based on "highest quality and most relevant results for users' queries," not necessarily what is in the core web vitals.

I've been saying this since Google announced the page experience update - which is not live yet. When it does go live, I doubt it would have significant play in the overall ranking algorithm. If you look at the signals already in there, like HTTPS, page speed, mobile friendly and so on - all of those are already ranking factors - but Google has said they are small or tiny factors. ....

Gary confirmed that Core Web Vitals (CWV) is not live yet. He said, "CWV is not a ranking signal, at least not yet. Whatever you're seeing, it's highly unlikely to be related to CWV."


Read more...
 

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Events

LocalU Webinar

Trending: Most Viewed

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Top Bottom